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Conference Presentation Slides: A Guide for Success

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In our experience, a common error when preparing a conference presentation is using designs that heavily rely on bullet points and massive chunks of text. A potential reason behind this slide design mistake is aiming to include as much information as possible in just one slide. In the end, slides become a sort of teleprompter for the speaker, and the audience recalls boredom instead of an informative experience.

As part of our mission to help presenters deliver their message effectively, we have summarized what makes a good conference presentation slide, as well as tips on how to design a successful conference slide.

Table of Contents

What is a conference presentation

Common mistakes presenters make when creating conference presentation slides, how can a well-crafted conference presentation help your professional life, how to start a conference presentation, how to end a conference presentation, tailoring your message to different audiences, visualizing data effectively, engaging with your audience, designing for impact, mastering slide transitions and animation, handling time constraints, incorporating multimedia elements, post-presentation engagement, crisis management during presentations, sustainability and green presentations, measuring presentation success, 13 tips to create stellar conference presentations, final thoughts.

The Britannica Dictionary defines conferences as 

A formal meeting in which many people gather in order to talk about ideas or problems related to a particular topic (such as medicine or business), usually for several days.

We can then define conference presentations as the combination of a speaker, a slide deck , and the required hardware to introduce an idea or topic in a conference setting. Some characteristics differentiate conference presentations from other formats.

Time-restricted

Conference presentations are bounded by a 15-30 minute time limit, which the event’s moderators establish. These restrictions are applied to allow a crowded agenda to be met on time, and it is common to count with over 10 speakers on the same day.

To that time limit, we have to add the time required for switching between speakers, which implies loading a new slide deck to the streaming platform, microphone testing, lighting effects, etc. Say it is around 10-15 minutes extra, so depending on the number of speakers per day during the event, the time available to deliver a presentation, plus the questions & answers time.

Delivery format

Conferences can be delivered in live event format or via webinars. Since this article is mainly intended to live event conferences, we will only mention that the requirements for webinars are as follows:

  • Voice-over or, best, speaker layover the presentation slides so the speaker interacts with the audience.
  • Quality graphics.
  • Not abusing the amount of information to introduce per slide.

On the other hand, live event conferences will differ depending on the category under which they fall. Academic conferences have a structure in which there’s a previous poster session; then speakers start delivering their talks, then after 4-5 speakers, we have a coffee break. Those pauses help the AV crew to check the equipment, and they also become an opportunity for researchers to expand their network contacts. 

Business conferences are usually more dynamic. Some presenters opt not to use slide decks, giving a powerful speech instead, as they feel much more comfortable that way. Other speakers at business conferences adopt videos to summarize their ideas and then proceed to speak.

how to prepare presentation for conference

Overall, the format guidelines are sent to speakers before the event. Adapt your presentation style to meet the requirements of moderators so you can maximize the effect of your message.

The audience

Unlike other presentation settings, conferences gather a knowledgeable audience on the discussed topics. It is imperative to consider this, as tone, delivery format, information to include, and more depend on this sole factor. Moreover, the audience will participate in your presentation at the last minute, as it is a common practice to hold a Q&A session. 

Mistake #1 – Massive chunks of text

Do you intend your audience to read your slides instead of being seduced by your presentation? Presenters often add large amounts of text to each slide since they need help deciding which data to exclude. Another excuse for this practice is so the audience remembers the content exposed.

Research indicates images are much better retained than words, a phenomenon known as the Picture Superiority Effect ; therefore, opt to avoid this tendency and work into creating compelling graphics.

Mistake #2 – Not creating contrast between data and graphics

Have you tried to read a slide from 4 rows behind the presenter and not get a single number? This can happen if the presenter is not careful to work with the appropriate contrast between the color of the typeface and the background. Particularly if serif fonts are used.

Using WebAIM tool to check color contrast

Use online tools such as WebAIM’s Contrast Checker to make your slides legible for your audience. Creating an overlay with a white or black transparent tint can also help when you place text above images.

Mistake #3 – Not rehearsing the presentation

This is a sin in conference presentations, as when you don’t practice the content you intend to deliver, you don’t have a measure of how much time it is actually going to take. 

Locating the rehearsing timing options in PowerPoint

PowerPoint’s rehearse timing feature can help a great deal, as you can record yourself practising the presentation and observe areas for improvement. Remember, conference presentations are time-limited , don’t disrespect fellow speakers by overlapping their scheduled slot or, worse, have moderators trim your presentation after several warnings.

Mistake #4 – Lacking hierarchy for the presented content

Looking at a slide and not knowing where the main point is discouraging for the audience, especially if you introduce several pieces of content under the same slide. Instead, opt to create a hierarchy that comprehends both text and images. It helps to arrange the content according to your narrative, and we’ll see more on this later on.

Consider your conference presentation as your introduction card in the professional world. Maybe you have a broad network of colleagues, but be certain there are plenty of people out there that have yet to learn about who you are and the work you produce.

Conferences help businesspeople and academics alike to introduce the results of months of research on a specific topic in front of a knowledgeable audience. It is different from a product launch as you don’t need to present a “completed product” but rather your views or advances, in other words, your contribution with valuable insights to the field.

Putting dedication into your conference presentation, from the slide deck design to presentation skills , is definitely worth the effort. The audience can get valuable references from the quality of work you are able to produce, often leading to potential partnerships. In business conferences, securing an investor deal can happen after a powerful presentation that drives the audience to perceive your work as the very best thing that’s about to be launched. It is all about how your body language reflects your intent, how well-explained the concepts are, and the emotional impact you can drive from it.

There are multiple ways on how to start a presentation for a conference, but overall, we can recap a good approach as follows.

Present a fact

Nothing grabs the interest of an audience quicker than introducing an interesting fact during the first 30 seconds of your presentation. The said fact has to be pivotal to the content your conference presentation will discuss later on, but as an ice-breaker, it is a strategy worth applying from time to time.

Ask a question

The main point when starting a conference presentation is to make an impact on the audience. We cannot think of a better way to engage with the audience than to ask them a question relevant to your work or research. It grabs the viewer’s interest for the potential feedback you shall give to those answers received.

Use powerful graphics

The value of visual presentations cannot be neglected in conferences. Sometimes an image makes a bigger impact than a lengthy speech, hence why you should consider starting your conference presentation with a photo or visual element that speaks for itself.

an example of combining powerful graphics with facts for conference presentation slides

For more tips and insights on how to start a presentation , we invite you to check this article.

Just as important as starting the presentation, the closure you give to your conference presentation matters a lot. This is the opportunity in which you can add your personal experience on the topic and reflect upon it with the audience or smoothly transition between the presentation and your Q&A session.

Below are some quick tips on how to end a presentation for a conference event.

End the presentation with a quote

Give your audience something to ruminate about with the help of a quote tailored to the topic you were discussing. There are plenty of resources for finding suitable quotes, and a great method for this is to design your penultimate slide with an image or black background plus a quote. Follow this with a final “thank you” slide.

Consider a video

If we say a video whose length is shorter than 1 minute, this is a fantastic resource to summarize the intent of your conference presentation. 

If you get the two-minute warning and you feel far off from finishing your presentation, first, don’t fret. Try to give a good closure when presenting in a conference without rushing information, as the audience wouldn’t get any concept clear that way. Mention that the information you presented will be available for further reading at the event’s platform site or your company’s digital business card , and proceed to your closure phase for the presentation.

It is better to miss some of the components of the conference than to get kicked out after several warnings for exceeding the allotted time.

Tailoring your conference presentation to suit your audience is crucial to delivering an impactful talk. Different audiences have varying levels of expertise, interests, and expectations. By customizing your content, tone, and examples, you can enhance the relevance and engagement of your presentation.

Understanding Audience Backgrounds and Expectations

Before crafting your presentation, research your audience’s backgrounds and interests. Are they professionals in your field, students, or a mix of both? Are they familiar with the topic, or must you provide more context? Understanding these factors will help you pitch your content correctly and avoid overwhelming or boring your audience.

Adapting Language and Tone for Relevance

Use language that resonates with your audience. Avoid jargon or technical terms that might confuse those unfamiliar with your field. Conversely, don’t oversimplify if your audience consists of experts. Adjust your tone to match the event’s formality and your listeners’ preferences.

Customizing Examples and Case Studies

Incorporate case studies, examples, and anecdotes that your audience can relate to. If you’re speaking to professionals, use real-world scenarios from their industry. For a more general audience, choose examples that are universally relatable. This personal touch makes your content relatable and memorable.

Effectively presenting data is essential for conveying complex information to your audience. Visualizations can help simplify intricate concepts and make your points more digestible.

Choosing the Right Data Representation

Select the appropriate type of graph or chart to illustrate your data. Bar graphs, pie charts, line charts, and scatter plots each serve specific purposes. Choose the one that best supports your message and ensures clarity.

Designing Graphs and Charts for Clarity

Ensure your graphs and charts are easily read. Use clear labels, appropriate color contrasts, and consistent scales. Avoid clutter and simplify the design to highlight the most important data points.

Incorporating Annotations and Explanations

Add annotations or callouts to your graphs to emphasize key findings. Explain the significance of each data point to guide your audience’s understanding. Utilize visual cues, such as arrows and labels, to direct attention.

Engaging your audience is a fundamental skill for a successful presentation for conference. Captivate their attention, encourage participation, and foster a positive connection.

Establishing Eye Contact and Body Language

Maintain eye contact with different audience parts to create a sense of connection. Effective body language, such as confident posture and expressive gestures, enhances your presence on stage.

Encouraging Participation and Interaction

Involve your audience through questions, polls, or interactive activities. Encourage them to share their thoughts or experiences related to your topic. This engagement fosters a more dynamic and memorable presentation.

Using Humor and Engaging Stories

Incorporate humor and relatable anecdotes to make your presentation more enjoyable. Well-timed jokes or personal stories can create a rapport with your audience and make your content more memorable.

The design of your conference presentation slides plays a crucial role in capturing and retaining your audience’s attention. Thoughtful design can amplify your message and reinforce key points. Take a look at these suggestions to boost the performance of your conference presentation slides, or create an entire slide deck in minutes by using SlideModel’s AI Presentation Maker from text .

Creating Memorable Opening Slides

Craft an opening slide that piques the audience’s curiosity and sets the tone for your presentation. Use an engaging visual, thought-provoking quote, or intriguing question to grab their attention from the start.

Using Visual Hierarchy for Emphasis

Employ visual hierarchy to guide your audience’s focus. Highlight key points with larger fonts, bold colors, or strategic placement. Organize information logically to enhance comprehension.

Designing a Powerful Closing Slide

End your presentation with a compelling closing slide that reinforces your main message. Summarize your key points, offer a memorable takeaway, or invite the audience to take action. Use visuals that resonate and leave a lasting impression.

Slide transitions and animations can enhance the flow of your presentation and emphasize important content. However, their use requires careful consideration to avoid distractions or confusion.

Enhancing Flow with Transitions

Select slide transitions that smoothly guide the audience from one point to the next. Avoid overly flashy transitions that detract from your content. Choose options that enhance, rather than disrupt, the presentation’s rhythm.

Using Animation to Highlight Points

Animate elements on your slides to draw attention to specific information. Animate text, images, or graphs to appear as you discuss them, helping the audience follow your narrative more effectively.

Avoiding Overuse of Effects

While animation can be engaging, avoid excessive use that might overwhelm or distract the audience. Maintain a balance between animated elements and static content for a polished presentation.

Effective time management is crucial for delivering a concise and impactful conference presentation within the allocated time frame.

Structuring for Short vs. Long Presentations

Adapt your content and pacing based on the duration of your presentation. Clearly outline the main points for shorter talks, and delve into more depth for longer sessions. Ensure your message aligns with the time available.

Prioritizing Key Information

Identify the core information you want your audience to take away. Focus on conveying these essential points, and be prepared to trim or elaborate on supporting details based on the available time.

Practicing Time Management

Rehearse your presentation while timing yourself to ensure you stay within the allocated time. Adjust your delivery speed to match your time limit, allowing for smooth transitions and adequate Q&A time.

Multimedia elements, such as videos, audio clips, and live demonstrations, can enrich your presentation and provide a dynamic experience for your audience.

Integrating Videos and Audio Clips

Use videos and audio clips strategically to reinforce your points or provide real-world examples. Ensure that the multimedia content is of high quality and directly supports your narrative.

Showcasing Live Demonstrations

Live demonstrations can engage the audience by showcasing practical applications of your topic. Practice the demonstration beforehand to ensure it runs smoothly and aligns with your message.

Using Hyperlinks for Additional Resources

Incorporate hyperlinks into your presentation to direct the audience to additional resources, references, or related content. This allows interested attendees to explore the topic further after the presentation.

Engaging with your audience after your presentation can extend the impact of your talk and foster valuable connections.

Leveraging Post-Presentation Materials

Make your presentation slides and related materials available to attendees after the event. Share them through email, a website, or a conference platform, allowing interested individuals to review the content.

Sharing Slides and Handouts

Provide downloadable versions of your slides and any handouts you used during the presentation. This helps attendees revisit key points and share the information with colleagues.

Networking and Following Up

Utilize networking opportunities during and after the conference to connect with attendees who are interested in your topic. Exchange contact information and follow up with personalized messages to continue the conversation.

Preparing for unexpected challenges during your presenting at a conference can help you maintain professionalism and composure, ensuring a seamless delivery.

Dealing with Technical Glitches

Technical issues can occur, from projector malfunctions to software crashes. Stay calm and have a backup plan, such as having your slides available on multiple devices or using printed handouts.

Handling Unexpected Interruptions

Interruptions, such as questions from the audience or unforeseen disruptions, are a normal part of live presentations. Address them politely, stay adaptable, and seamlessly return to your prepared content.

Staying Calm and Professional

Maintain a composed demeanor regardless of unexpected situations. Your ability to handle challenges gracefully reflects your professionalism and dedication to delivering a successful presentation.

Creating environmentally friendly presentations demonstrates your commitment to sustainability and responsible practices.

Designing Eco-Friendly Slides

Minimize the use of resources by designing slides with efficient layouts, avoiding unnecessary graphics or animations, and using eco-friendly color schemes.

Reducing Paper and Material Waste

Promote a paperless approach by encouraging attendees to access digital materials rather than printing handouts. If print materials are necessary, consider using recycled paper.

Promoting Sustainable Practices

Advocate for sustainability during your presentation by discussing relevant initiatives, practices, or innovations that align with environmentally conscious values.

Measuring the success of your conference presentation goes beyond the applause and immediate feedback. It involves assessing the impact of your presentation on your audience, goals, and growth as a presenter.

Collecting Audience Feedback

After presenting at a conference, gather feedback from attendees. Provide feedback forms or online surveys to capture their thoughts on the content, delivery, and visuals. Analyzing their feedback can reveal areas for improvement and give insights into audience preferences.

Evaluating Key Performance Metrics

Consider objective metrics such as audience engagement, participation, and post-presentation interactions. Did attendees ask questions? Did your content spark discussions? Tracking these metrics can help you gauge the effectiveness of your presentation in conveying your message.

Continuous Improvement Strategies

Use the feedback and insights gathered to enhance your future presentations. Identify strengths to build upon and weaknesses to address. Continuously refine your presentation skills , design choices, and content to create even more impactful presentations in the future.

Tip #1 – Exhibit a single idea per slide

Just one slide per concept, avoiding large text blocks. If you can compile the idea with an image, it’s better that way.

Research shows that people’s attention span is limited ; therefore, redirect your efforts in what concerns presentation slides so your ideas become crystal clear for the spectators.

Tip #2 – Avoid jargon whenever possible

Using complex terms does not directly imply you fully understand the concept you are about to discuss. In spite of your work being presented to a knowledgeable audience, avoid jargon as much as possible because you run the risk of people not understanding what you are saying.

Instead, opt to rehearse your presentation in front of a not-knowledgeable audience to measure the jargon volume you are adding to it. Technical terms are obviously expected in a conference situation, but archaic terms or purely jargon can be easily trimmed this way.

Tip #3 – Replace bulleted listings with structured layouts or diagrams

Bullet points are attention grabbers for the audience. People tend to instantly check what’s written in them, in contrast to waiting for you to introduce the point itself. 

Using bullet points as a way to expose elements of your presentation should be restricted. Opt for limiting the bullet points to non-avoidable facts to list or crucial information. 

Tip #4 – Customize presentation templates

Using presentation templates is a great idea to save time in design decisions. These pre-made slide decks are entirely customizable; however, many users fall into using them as they come, exposing themselves to design inconsistencies (especially with images) or that another presenter had the same idea (it is extremely rare, but it can happen).

Learning how to properly change color themes in PowerPoint is an advantageous asset. We also recommend you use your own images or royalty-free images selected by you rather than sticking to the ones included in a template.

Tip #5 – Displaying charts

Graphs and charts comprise around 80% of the information in most business and academic conferences. Since data visualization is important, avoid common pitfalls such as using 3D effects in bar charts. Depending on the audience’s point of view, those 3D effects can make the data hard to read or get an accurate interpretation of what it represents.

using 2D graphics to show relevant data in conference presentation slides

Tip #6 – Using images in the background

Use some of the images you were planning to expose as background for the slides – again, not all of them but relevant slides.

Be careful when placing text above the slides if they have a background image, as accessibility problems may arise due to contrast. Instead, apply an extra color layer above the image with reduced opacity – black or white, depending on the image and text requirements. This makes the text more legible for the audience, and you can use your images without any inconvenience.

Tip #7 – Embrace negative space

Negative space is a concept seen in design situations. If we consider positive space as the designed area, meaning the objects, shapes, etc., that are “your design,” negative space can be defined as the surrounding area. If we work on a white canvas, negative space is the remaining white area surrounding your design.

The main advantage of using negative space appropriately is to let your designs breathe. Stuffing charts, images and text makes it hard to get a proper understanding of what’s going on in the slide. Apply the “less is more” motto to your conference presentation slides, and embrace negative space as your new design asset.

Tip #8 – Use correct grammar, spelling, and punctuation

You would be surprised to see how many typos can be seen in slides at professional gatherings. Whereas typos can often pass by as a humor-relief moment, grammatical or awful spelling mistakes make you look unprofessional. 

Take 5 extra minutes before submitting your slide deck to proofread the grammar, spelling, and punctuation. If in doubt, browse dictionaries for complex technical words.

Tip #10 – Use an appropriate presentation style

The format of the conference will undoubtedly require its own presentation style. By this we mean that it is different from delivering a conference presentation in front of a live audience as a webinar conference. The interaction with the audience is different, the demands for the Q&A session will be different, and also during webinars the audience is closely looking at your slides.

Tip #11 – Control your speaking tone

Another huge mistake when delivering a conference presentation is to speak with a monotonous tone. The message you transmit to your attendees is that you simply do not care about your work. If you believe you fall into this category, get feedback from others: try pitching to them, and afterward, consider how you talk. 

Practicing breathing exercises can help to articulate your speech skills, especially if anxiety hinders your presentation performance.

Tip #12 – On eye contact and note reading

In order to connect with your audience, it is imperative to make eye contact. Not stare, but look at your spectators from time to time as the talk is directed at them.

If you struggle on this point, a good tip we can provide is to act like you’re looking at your viewers. Pick a good point a few centimeters above your viewer and direct your speech there. They will believe you are communicating directly with them. Shift your head slightly on the upcoming slide or bullet and choose a new location.

Regarding note reading, while it is an acceptable practice to check your notes, do not make the entire talk a lecture in which you simply read your notes to the audience. This goes hand-by-hand with the speaking tone in terms of demonstrating interest in the work you do. Practice as often as you need before the event to avoid constantly reading your notes. Reading a paragraph or two is okay, but not the entire presentation.

Tip #13 – Be ready for the Q&A session

Despite it being a requirement in most conference events, not all presenters get ready for the Q&A session. It is a part of the conference presentation itself, so you should pace your speech to give enough time for the audience to ask 1-3 questions and get a proper answer.

a Q&A slide to start the Q&A session

Don’t be lengthy or overbearing in replying to each question, as you may run out of time. It is preferable to give a general opinion and then reach the interested person with your contact information to discuss the topic in detail.

Observing what others do at conference events is good practice for learning a tip or two for improving your own work. As we have seen throughout this article, conference presentation slides have specific requirements to become a tool in your presentation rather than a mixture of information without order.

Employ these tips and suggestions to craft your upcoming conference presentation without any hurdles. Best of luck!

1. Conference PowerPoint Template

how to prepare presentation for conference

Use This Template

2. Free Conference Presentation Template

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how to prepare presentation for conference

Presentation Geeks

11 Tips To Make Your Conference Presentation Outstanding

Table of contents.

The world of conferences are great opportunities for like-minded individuals to come together and share their common denominator interest with one another.

Conferences provide attendees with an opportunity to learn and share with others who share similar experiences or interests all under one roof. Conferences are usually large in nature bringing people from across the country, or even across the world, together.

If you find yourself presenting at an upcoming conference, the honest truth is the stakes are high. Oftentimes, conferences have a lot of people in attendance. When you have your moment to shine to share your presentation with a large crowd of audience members, you want it to go flawlessly.

Truthfully, so do we.

That’s why we’ve put together this in-depth blog post to help you navigate the world of conferences and how to master your conference presentation with 11 actionable tips.

Are You Presenting At An Upcoming Conference? We Should Talk

What are conference presentations.

First, let’s get an understanding of what a conference presentation is.

A conference presentation is an opportunity for people to communicate with a large audience of like-minded individuals typically congregating around a common interest or topic.

A conference can vary in length from a one, full day event, all the way up to a week-long program. Conferences are usually a great opportunity for these like-minded individuals to network and learn from one another on new topics, research or major events.

Now that we know what a conference is, there are several common types of conferences you might encounter during your professional career.

Let’s take a look at the common types of conferences below.

Common Types Of Conferences

Although these are some of the common types of conferences you’ll encounter, this isn’t a fully finalized list. There are more types of conferences than simply what’s mentioned below.

However, you’re more than likely to encounter one of the following whether you’re just entering the industry, a student who’s networking or even if you’re passionate on a certain topic and like to be involved in the community.

Academic Conferences

Academic scholars attending an academic conference presentation related to science

Academic conferences are opportunities for researchers to present their work with fellow peers and colleagues. They’re important because they provide an opportunity for academics from multiple institutions to connect at a single location and network.

Academic conferences can be divided further into professional conferences . Professional academic conferences are geared more towards professors and academics who have spent more time in their field of study such as social sciences or medicine.

On the other hand, undergraduate programs may still hold conferences for academia but these are more geared towards undergraduate students who might just be sharing their semester research presentation.

You might be thinking to yourself, “This just sounds like a research presentation .”

Although you’re not wrong, you’re only partly right.

Research presentations are only one part of the overall academic conference. An academic conference is a combination of multiple research presentations combined into one event. You might have multiple academics speaking at a conference sharing their research presentations, but one does not equal the other.

Annual General Meetings

Shareholders attending an annual general meeting presentation.

Shifting gears to the more business side of things, another form of conferences are annual general meetings.

Annual general meetings, or AGM for short, are typically mandatory, yearly gatherings of a company’s interested shareholders which might consist of investors and employees.

At an AGM, directors of a company share with the shareholders the annual report which covers key topics of interest to the shareholders. These key points might include the company’s financial performance, quarterly reports, upcoming yearly vision, plans for expansion, the company’s performance and strategy.

Shareholders who have voting rights often vote on current issues facing the company and which direction the company should pursue. Some of these decisions might include who is to be appointed onto the board of directors, what executive compensation will be, dividend payments and the selection of auditors.

Conventions

Overhead image of a large crowd of people walking throughout a convention center floor.

Like most conferences, conventions are large meetings consisting of people with a share ideology or profession. You often hear of conventions in terms of entertainment or politics.

On the entertainment side of things, conventions are gatherings where people of the same interest come together to network and immerse themselves in the unifying experience of enjoying the same things as those around you. Some notable conventions you might’ve heard of are Comic Con, Fan Expo and the Consumer Electronics Show (CES). Here, you’ll find people sharing a mutual enjoyment of entertainment indulgences.

Political conventions or Party Conferences are the other form of conventions you’ll often hear about.

These are often held by the respective political party where members of said political party come together to network and most importantly, vote on a party leader or delegate.

Press Conferences

press release round table with moderators and key spokespeople.

The smallest form of a conference you’ll encounter is a press conference.

A press conference is an organized event to officially distribute information from a specified spokesperson. Unlike other public relation tactics such as a press release which is still a tool to disseminate information to the public, a press conference is an alternate public relation tactic where media is selectively invited to attend the event to get the information.

Press conferences are often smaller in size due to the shrinking landscape of media outlets. Additionally, press conferences are usually high-stake events usually having highly notable individuals in attendance or presenting. To limit the risk and maximize the safety of these VIPs, press conferences are usually more exclusive.

This is why press conferences are often reserved for bigger news stories and why journalists who are new to the industry try very hard to get on the good side of these conference organizers. Due to the sheer exclusivity of the event, the opportunity to get a unique news story is greater.

Product Launches

Product launch gala in a dark room

The last conference we’ll go over is a product launch.

A product launch, much like a press conference, is another great public relations tactic used to build anticipation and gain the buy-in of the public. They are a coordinated effort to demonstrate new products soon to be released to the general public.

Famous product launches can be seen executed by the world’s top companies such as Apple, Tesla and Disney.

These companies often use product launches to garner attention for an upcoming line of products that will soon be available to the public. The main goal of product launches in recent years is to drive pre-order sales which help raise capital to bring the product development over the finish line without needing to expend any further owned-capital of the company.

Conference Presentation Tips

No matter the conference you find yourself attending and more than likely presenting at, conference presentation tips remain the same. You can apply the following 11 important points to any conference.

With some slight adjustments to each, you’ll soon be a master of conference talk, being able to command any large room of people and retain the audience’s attention with ease.

1 - Do Your Homework

Before you begin putting together your conference presentation slide deck, you need to first do your homework. With any good finalized product, it got that way thanks to the preparation which went into it ahead of time and your presentation is no exception.

What you might want to consider doing before you begin putting together your slide deck is answering the following questions and drafting an outline.

What key message do you want the audience to take away after the presentation?

What do you want them to feel?

How do you want them to act?

Can I achieve these results with the information I already have?

By asking yourself these questions and acting appropriately based on the answer, you’ll be setting yourself up for a good presentation.

2 - Understand Your Audience

Knowing your audience isn’t just about who they are, it’s about understanding what they’re interested in, how they retain information and what motivates them.

Understanding your audience is the first step of mastering presentation psychology and without it, you won’t have a strong foundation for your presentation. You could have the most visually appealing presentation but if it doesn’t resonate with the audience, it won’t matter.

So before you go ahead and start building a presentation based on what you think your audience is interested in, you should really come to a solidified conclusion and know what your audience is interested in.

3 - Know Your Timing

Presentations range in different lengths. You’ll encounter presentations as short as one minute to others that last over an hour. Start preparing your presentation by knowing what your time limit is.

You can typically find this information out by contacting an organizer of the conference.

4 - Use Visual Aids

Visual aids are tools to help you communicate visually.

Some presentation visual aids you might want to consider using are graphs, tables, pictures and videos. If you really want to be seen as an expert presenter, you should even be focusing on the colors you use for your slides.

Now, it might seem like you need a creative degree to master all this, but the reality is you don’t. Luckily, you can outsource your presentation design to a presentation design agency like Presentation Geeks who not only create top-tier presentation slide decks used by Fortune 500 companies, they also can provide presentation consulting services .

Don’t forget, you yourself are a visual communication tool as well. Be sure to dress appropriately for your upcoming conference presentations because you want to make a good impression. Let’s take a political convention as an example. If you’re running as a candidate to be the leader of a major political party, you want to make sure you peak the audience’s interest and gain their trust by dressing appropriately as superficial as that sounds.

5 - Keep It Simple

Don’t overcomplicate your presentation, especially the slide deck.

It’s crucial to keep your presentation, especially the visual aids portion as simple as possible because too much information will confuse the audience and they will likely forget what you’ve said.

Focus on the key details in your slides and use them as supplementary tools. Many presenters will think they need to have a grand conference presentation with fancy technology, transitional devices and other outlandish tactics. The reality is, you want your information to be easily understood by keeping it simple.

6 - Practice, Practice, Practice

The way to become a better presenter is through practice.

You want to ensure you command the room with your confidence. You won’t be doing that if you’re reading from a paper aloud.

You need to ensure you’re confident. Practice your conference presentation multiple times and consider recording yourself as you do. You’ll pick up on your body language and analyze how well you’re using your body language to communicate what you’re saying. Scan the audience and share your eye contact with everyone. Don’t forget to speak clearly and slowly

7 - Prepare For The Worst

Murphy’s Law states that what can go wrong, will go wrong. You should keep this theory in the back of your mind and expect the worst to happen.

Just because the worst can and probably will happen, doesn’t mean there isn’t a solution. That is why you need to prepare for the worst.

You should be able to present all your conference presentations if the venue changes at the last minute, if you don’t have the technology you were expecting to use, if you forgot your handouts like a conference paper. You should be prepared for the worst but have a solution.

8 - Know Your Space

Let’s say your fortunate, which you probably will be, and the venue doesn’t change last minute. That’s great! Use this to your advantage and get familiar with your space.

Ahead of your conference presentations, you should go and scope out the area you will be presenting to get an idea of how you can walk around, what technology will be present, what the lighting will be light, etc.

There are so many areas of concerns and unknowns that can be addressed by doing a little bit of field assignment homework ahead of time.

9 - Go Beyond The Slides - Engage Your Audience

An audience will more likely remember what you have to say and feel connected by being engaged.

You can engage your audience by targeting more senses of the human body. If you only target their auditory and visual senses, you’ll eventually lose them. Walk through the crowd if you can. Have the audience move their necks, stretch and move!

10 - Get The Audience To Participate By Encouraging Questions

Good presenting is one-way communication.

Excellent presenting is two-way communication.

Another way to go beyond the slides and your one-way presentation speech by giving an opportunity for the audience to ask further questions.

This is not only beneficial to the audience to help them get a better understanding of your topic, but it will also help you to answer questions.

It gets you to reflect on your presentation from an angle you might not have thought of before. Out of all the questions audience members will ask, there is usually one or two awe-inspiring questions that get even the presenter to take a moment to reflect.

Use these moments to better your presentation for the future.

11 - Evaluate & Refine

Speaking of making your presentation better for the future, remember to evaluate and refine your presentation and presentation skills.

A true master of any profession or skill knows they truly aren’t a master because learning never stops. You should take the same ideology and apply it to your own presentation skills.

Whether it’s self-reflection or a survey of the audience after your conference presentation, try and evaluate how well you presented and refine your future presentation based on the presentation feedback you received.

The summary of everything mentioned above if applied correctly will result in your being a master of conference presentations. The great thing about these techniques is they can be applied to any type of conference presentation.

Not only that, but if you understand the basic fundamentals of presenting, you can begin exploring other realms of presentations. To really take your presentation skills to the next level, enlisting the help of a presentation design agency such as Presentation Geeks will help you surpass the competition.

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Author:  Content Team

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15 Best Tips for Presenting at a Conference

Matthieu Chartier, PhD.

Published on 18 Nov 2021

Presenting at a conference is an important part of a researcher’s life: it allows you to share all the work you’ve been doing for months or years.

At the same time, it also exposes some intimate aspects of yourself to the outside world, like your thought process, your level of knowledge on a topic, or your ability to structure ideas.

I personally found myself frightened about presenting on multiple occasions. I remember my first seminar at the beginning of my master's degree in biochemistry. Coming from a bachelor in ecology, I felt like an imposter in the new department and was scared others would judge my level of knowledge or the quality of my presentation. Of course, these were only negative projections I was making in my mind, but they reflect the stressful vibe one can feel when preparing to give a talk.

On the positive side, a successful presentation leads to a better understanding of your work by the audience. This generates insightful discussions that can provide ideas about what the next steps of your research should be or clues to solve roadblocks.

It also leaves a good impression on the work done at your lab which can attract new collaborators. Also, getting your work noticed, especially at large conferences, can lead to your publications being more cited. If you’re a student, you can be rewarded with a presentation prize that will boost your curriculum when applying for scholarships.

Above all, learning to communicate, especially to the general public, is a valued skill.

So how can you nail your next presentation? There are no magic pills, but in this article, we’ll share some important tips to help you deliver the best presentation at your next event.

1- Do not start by working on your slides

It is very easy to get lost in your slides if you do not plan first. That is why you need to outline your key ideas and the order in which you want to present them BEFORE jumping into building slides in PowerPoint (or another platform).

You can start with bullet points, a flowchart, or something similar. The crucial part here is to make sure you are laying out the information and not just throwing it on the slides as they come to your mind. It is easy to get lost if you just keep adding slide after slide without any concern for length and/or connections between the information.

You can use sticky notes, paper planners, online flowchart generators, or other tools to help you in the layout phase.

Then, equally important to the key ideas is how you tie all of that content together. You should plan a logical transition and a progression between each idea. This will help you define a common thread and establish the flow of your presentation. Ultimately, it will help the audience capture the message you’re sharing.

In summary, knowing what you want to talk about is key. So before working on your slide deck and your handouts, develop this layout that highlights and connects the information you want to share.

2- Have a duration in mind

You’ll have a limited amount of time to get your message across, so you have to plan your presentation around that time frame. If you have 15 minutes to present your work, plan a presentation that lasts slightly less than that time limit.

Another tip for presentations is to use a timer while presenting to ensure you don’t go overtime.

A lot of people do not plan their time wisely and end up skipping slides in their presentation or going overtime. And guess what? Your audience knows when you skip content because you ran out of time. It comes off as unprofessional and may affect the way people see your work. So take your time preparing your presentation around your time constraints.

If your initial mockup is longer than what it should be, start by analyzing what information could be deleted or ways to get the information across using fewer words. 

It’s often just a matter of focusing on the details that matter the most. Don’t explain all the details of the methodology or the results if it doesn’t add to the story. Keep that for smaller group discussions or during the Q&A period. 

Presenter on stage at a conference

3- Use visuals to your advantage

Visuals are a must in any presentation. Whether it is an image, a chart, a graphic, or a video, visuals help with interpretation and can be an effective way to get your message across or grab the audience's attention.

Just because you’re presenting at an academic conference, it doesn’t mean you can’t use images, videos, or even gifs to help get the message across.

Most people deal better with visuals than words , especially when the information is heavy with data and numbers. But even with visuals, remember to keep it simple. The whole purpose of using visual aids is to help your audience understand the message and not to confuse them with too much information. 

If you’re presenting figures or graphs, remember to use the pointer to highlight the key points while you explain your slide. This is something that is easy to forget when the stress level is high, but it can be a good way to stay grounded and focused on the presentation.

4- Know your audience

In any academic conference, knowing your audience puts you one step closer to delivering an effective presentation. Do your research when starting to prepare your presentation.

Skimming the proceedings of past editions of a conference can reveal past participant lists and their profile. Different conferences have different proportions of undergraduate and graduate students, postdocs, or principal investigators. Knowing the proportions of each category can indicate the level of knowledge on certain topics and if you need to spend time explaining certain areas so they understand the rest of the presentation or not.

If you find the abstracts, the Powerpoints, or the recordings of talks from previous editions, it can also help you adjust the depth in which you can go when explaining certain concepts.

Do not fall under the trap of assuming your audience knows nothing about your research subject. If they are at your research conference, it is most likely that they possess knowledge of (and interest in) what you are talking about. So, skip the basics that everyone knows if you feel you can.

Use jargon that is easily understood by the community at large and make sure you define less common abbreviations.

Knowing your audience is not always an easy task. If you’re not sure if your audience is familiar with a specific topic, don't be afraid to ask them! It will make everyone feel more involved and you will get their attention for the rest of the presentation. The bottom line, adapt your message to the audience.

5- Practice, practice, and practice again

No one should know your presentation better than you. When preparing for a particular conference, rehearse your talking points out loud and make sure you feel 100% comfortable with the information laid out on your slides. 

In addition, make sure the key ideas and the logical transition between them are crystal clear. One of the worst things that can happen to presenters is getting lost in their own presentation. 

You should practice your speech out loud to become familiar with the words as this will help your tone and confidence. When you sound confident, people are keener to listen to what you are saying.

One additional common but useful tip is to record yourself while practicing. It will help you know where you're lacking and what needs to be improved. 

 For example, some people tend to talk really fast or jump on sentences while others tend to ignore full stops. No matter what the issues are, recording yourself is a great tactic to find and address them.

Microphone close up

6- Present it to a friend or colleague

Outside of practicing it out loud on your own, practice it in front of your colleagues. It will give you an experience that will resemble the real presentation the most.

While you present, notice their facial expressions. They can reveal parts of your presentation that are unclear. Tell them not to interrupt you during the presentation, but tell them to note down their suggestions or questions for the end. Make sure to use a timer to measure how you’re doing on time.

Some people like to present to someone completely detached from the topic. The idea is that if people who are not completely familiar with the subject can follow your presentation, people in the field should be able to easily follow it as well. 

No matter which option you choose, this exercise will help if you have difficulties speaking in public. Do not be afraid of doing these multiple times before your presentation and always ask for honest feedback. The more you practice, the more confident and more fluent you will be.

During my Ph.D., we often presented to our lab members and went through a Q&A section. Not only was it a good opportunity to practice the presenting skills, but it was also a moment to discuss specific aspects and prepare for potential questions. I remember in some instances, the feedback led to reshuffling the ideas completely in a way that made more sense.

7- Appearances matter

Even though people are coming to your presentation because they are interested in your research, appearances matter. The way you speak, how you interact with your audience, and even what you wear, make an impact. Make sure you wear comfortable clothes. 

 If you’re presenting at an online event, make sure the lighting comes from in front of you and not from behind or it will make your face appear darker. Not seeing a presenter clearly can distract the audience and decrease attention.

Also make sure there isn’t anything distracting in the background, like television or someone walking. The best background is usually solid-colored walls.

8- Sleep and eat well before the event

Get a good night of sleep the night before the event. You will feel well-rested and ready to tackle the presentation. It can be tempting to practice your slides and go over your presentation late at night, but it is sometimes better to get a good night's sleep.

In addition, make sure to eat well. You don’t want to feel dizzy or be occupied thinking about food when you should be thinking about the presentation.

Lastly, have a bottle of water close to you while you’re presenting. That will allow you to take pauses when needed and give your audience time to absorb the information after you jump into the next slide or argument.

9- Have a backup

If you have your presentation stored on a hard drive, make sure to have an extra copy on the cloud and vice-versa. Hard drives can break and technical difficulties can occur with cloud storage, so always have a backup just in case. 

Depending on the guidelines of the event, you can also send a copy of your presentation to the organizer and/or colleague. Send yourself a copy of the presentation by email as well.

A lot of people also have a paper copy of their presentation. That’s the last case alternative but also nice to have. If you are in a poster presentation, this may be harder to achieve.

If you have videos in your presentation, check out if the platform and/or venue can display that, especially the audio (if it’s important). Not all software or places have the necessary (or compatible) technology to display your presentation as they should.

Person holding USB keys

10- Use body language

Body language has an essential role in presentations, especially online ones. Make sure you use body language the right way, otherwise it can be distracting for your audience. That includes fidgeting, repeatedly fixing your hair or clothes, among other things.

In academic conferences, the presentations are usually heavy on the information and data side, so it is important that presenters take advantage of tone of voice, gestures, and other body language resources to get their point across.

It is best to keep eye contact with people in the audience. This way, they will feel you are talking TO them and not AT them. But make sure to alternate and not stare at one single person throughout the whole presentation. 

Be aware of your posture and if you have any notes, make sure to either hold them or have them at eyesight. It is common to have notecards during a conference talk, but it is important to know your presentation and not depend on the notes.

11- Encourage your audience to interact with you

A big part of your presentation is for you to talk about your research. People are there to listen to you and absorb information, but they are also there to make the most out of the experience, and that includes engaging and asking questions.

Prepare yourself to answer questions from the audience. It is impossible to cover everything in a short presentation, so try to cover as much as possible and if there are questions you think will arise from the audience, prepare to answer them.

Depending on the type of presentation and what’s expected, you can keep questions for the end or allow questions during the presentation.

If there is a question that you do not have the answer to, it’s ok to say it. It’s better to offer to look more into it and get back to them rather than trying to improvise an answer. Provide your contact information in the final slide or at the end of your presentation. Some participants can reach out to you if they have any questions, suggestions, or opportunities that could be beneficial to you.

If you are giving an online presentation, invite participants to ask a question through the conference platform or website. For example, Fourwaves has a built-in Q&A section on each presentation page where presenters and participants can interact.

Conference participants taking notes

12- Structure your presentation and let your audience know

Let your audience know what you will be covering in your presentation. Have a clear outline of the topics and make sure to have this journey clear so the audience understands where you are taking them.

You can start the presentation by highlighting the key messages, but don’t forget to have a summary at the end (your conclusion), where you reiterate the main points of your presentation.

13- Pay attention to design

Adhere to the following basic design principles when building your slides. Avoid distracting colors and mixing more than 2 colors in each slide. If you use a light background, you should use a dark font and vice-versa. Make sure the font size is also big enough and that you are not stuffing too much information into a slide.

A good rule of thumb for your slides is to have about 5 bullet points on each one and give enough time for people to read through them if they need to. Most of the information should be coming out of your mouth and not described in the slides. The slides are just a summary (the bullet points) of what you will cover.

If you are adding visuals, make sure they are big enough so people can see them and they are not covering any information.

14- Take other presentations as an example

You have probably been part of dozens and dozens of presentations in a lifetime. Is there something you liked a lot in those or something you hated? If yes, write it down. If it is positive, strive to replicate that in your presentation. If it is negative, discard it.

If you are taking part in an annual event, you may be able to access presentations from the years before and draw conclusions from there. You can also look for similar poster presentations or templates and get inspiration from those.

Keep in mind that every person has a presentation style. Learn the basic guidelines and find what works best for you.

15- Rely on storytelling

Storytelling is relying on stories (narrative) to talk about something (e.g. personal anecdotes, metaphors, comparisons, etc.). People rely on stories for mnemonic purposes and most of the time, it is easier to remember a story or an analogy than it is to remember a specific situation.

No matter what the topic is, analogies make it easier for people to understand facts. Whenever possible, try to use a metaphor or a comparison

Bonus tip - Remember to stop and breathe during your presentation

It’s normal to feel stressed even if you’re super well prepared and that you know your topic inside out.

Make sure to take the time to pause in between slides and to take a good slow deep breath. It will help you stay focused throughout the presentation.

Practice this during your rehearsals. Not talking for 3-4 seconds can seem long for you, but your audience will appreciate it and it will help you feel calmer.

At the core, preparing for a conference presentation is no different than preparing for any type of public speaking assignment. You need to understand the topic very well, research and practice what you are going to say, and know your audience, among other things.  

Most of all, remember: no one is born with great presentation skills, so give yourself room to improve.

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How to Give a Killer Presentation

Lessons from TED by Chris Anderson

how to prepare presentation for conference

Summary .   

For more than 30 years, the TED conference series has presented enlightening talks that people enjoy watching. In this article, Anderson, TED’s curator, shares five keys to great presentations:

  • Frame your story (figure out where to start and where to end).
  • Plan your delivery (decide whether to memorize your speech word for word or develop bullet points and then rehearse it—over and over).
  • Work on stage presence (but remember that your story matters more than how you stand or whether you’re visibly nervous).
  • Plan the multimedia (whatever you do, don’t read from PowerPoint slides).
  • Put it together (play to your strengths and be authentic).

According to Anderson, presentations rise or fall on the quality of the idea, the narrative, and the passion of the speaker. It’s about substance—not style. In fact, it’s fairly easy to “coach out” the problems in a talk, but there’s no way to “coach in” the basic story—the presenter has to have the raw material. So if your thinking is not there yet, he advises, decline that invitation to speak. Instead, keep working until you have an idea that’s worth sharing.

A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from lions—especially at night. Richard had noticed that placing lamps in a field didn’t deter lion attacks, but when he walked the field with a torch, the lions stayed away. From a young age, he’d been interested in electronics, teaching himself by, for example, taking apart his parents’ radio. He used that experience to devise a system of lights that would turn on and off in sequence—using solar panels, a car battery, and a motorcycle indicator box—and thereby create a sense of movement that he hoped would scare off the lions. He installed the lights, and the lions stopped attacking. Soon villages elsewhere in Kenya began installing Richard’s “lion lights.”

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11 Tips for presenting at a conference

how to prepare presentation for conference

How to deliver an effective conference presentation (and beat those presenting nerves).

Presenting at a conference is a core part of scientific communication for any researcher or academic. Finding the right conference with the right audience and successfully communicating your latest findings is a great way to enhance your career prospects and, in turn, learn about the newest developments in your research field.

Before we jump in, an important note on fake conferences. There has been a growth in the number of predatory conferences in recent years, so before you register to attend and present your work at any conference, familiarise yourself with ways to tell a predatory conference from a legitimate one .    

If you submitted your conference abstract , your focus switches to presenting. Developing a conference presentation is no different to developing any other presentation – you need to be well prepared, consistent throughout and ensure you’re able to resonate with your audience.

One of the biggest challenges in giving a good presentation is managing your nerves. Even the most experienced and respected speakers and performers get a bundle of nerves before they start, so you’re in good company. The good news is that the techniques of an effective presenter can be practised. So how can this be accomplished? Here are 11 tips that will help you give an effective conference presentation.

1. Don’t touch that slide deck just yet

The first thing you need to know about creating an effective conference presentation is not to dive head first into your slides.

It’s hard to beat the feeling of getting an email letting you know that the proposal you worked tirelessly on for a conference has been accepted. Finding out that your work has been well received by a committee can mean a huge amount, especially when you’re driven by your passion for it, like the majority of researchers out there.

So it’s super easy to just start adding slide after slide to your presentation. When I first presented at a conference, we ended up with 40 slides for a 15-minute presentation. And I was lucky enough to be working with some more experienced researchers that reeled in my confusing and inconsistent slides.

Once we started again and made a clear outline first. I simply sketched it out, slide by slide and got back into a flow,  but this time it was in a much more controlled manner. Take your time and make a strong outline to keep you on track. Use this checklist to keep you on the right road.

2. Build your presentation within time constraints

Ensuring your timing is right is so important when presenting at a conference. If you have ten minutes to present, prepare ten minutes of material . No more. If you don’t practice your timing, you may not get a chance to highlight your findings and recommendations – the most important part.

In my experience conference organisers are usually quite clear about how much time you have allocated. The best presenters know exactly how much time they have to work with, then they tailor their presentation to fit the time and keep an eye on the time throughout.

And if you are running out of time, stop. Jump past a couple of slides if you need to make one last point.

3. Use visuals to illuminate, not obscure

Images are key elements to any presentation. Whether it’s a pie chart to show percentages, or a strong image to convey a point, visuals can be much more effective than words. They help reinforce or complement the ideas or points you’re trying to get across. Your audience may be able to understand your message a little easier when it’s presented with visuals that relate to it.

But remember to keep your visuals clean and simple. Some of the worst conference presentations I’ve seen are ones with complex imagery that forces the audience to try and figure out how the image and the speaker’s point are related.

4. Aim for simplicity and consistency

Don’t be afraid of using some text and bullet points if you need to make a point that isn’t easy to communicate visually, or if you’re discussing steps or sequences.

But use them to communicate your point to the audience, not as a prompt for what you want to say. That’s what your speaker notes are for. You want your audience to listen to you instead of reading from your slides, so less is more in terms of the text on the slides.

Inconsistency in slides is a subtle thing but can take away from a presentation very easily. While slides with different colours may look nice, they may be distracting to your audience. Use a consistent template with the same fonts to make it easier for your audience to follow along.  And remember, your audience will view your conference presentation from a distance, so use large clear fonts and as few words as possible in your slides.

5. Know your research audience

One of the most common mistakes I have seen being made by conference presenters is presenting a roomful of people with information they already have . A great way to make this mistake is spending the majority of your presentation going over the existing literature and giving background information on your work.

Just like when you’re in the audience at a conference, researchers are there to learn about your new and exciting research, not to hear a summary of old work. The worst speakers assume that the audience doesn’t know anything and need educating.

Before you begin speaking to a group, find out what they already know and where they are up to with your topic. It’s not easy to get details on all delegates but you will know the plenary sessions and whoever you have networked with before this. Most conferences use mobile apps now, and these are a great way to get an insight to exactly who is attending the conference and what their speciality topics are from the programme.

This can give you a good idea of how much background you need to give so that your key presentation points will make sense. A good rule of thumb is that if you’re giving a 15-minute presentation, by the 6th minute you should be discussing your data or case study.

6. Rehearse your presentation

I shouldn’t even need to include this on the list, but so many people fail to do enough of this. Rehearsing is crucial to making you feel comfortable with every word you are going to say. Rehearse your paper aloud in private and in front of a friend. This can feel a bit embarrassing, but reading it through in your head never corresponds to the time it takes to read it aloud in public. The more times you say the words aloud, the more you will be familiar with it. And if you are familiar with what you’re saying, your confidence in your conference presentation will increase.

When I’m practising for a conference presenting slot, I rehearse out loud in my bedroom. It feels strange but it works. If you’re feeling self-conscious about this (or don’t want your housemates to overhear) you could play some music at the same time.

Another strategy that works well is recording yourself . This lets you see where you’re doing well and where you need to improve. And if being recorded makes you feel under pressure, this helps mimic the actual feelings you’ll have while presenting in front of a real live audience. So you’ll get a good idea for how you will perform on the day.

After I’ve recorded myself, I usually ask a friend or colleague to listen and be critical of my efforts. Getting grilled beforehand really helps ease any presenting nerves or anxiety you will get if you’re unlucky enough to get grilled after your presentation.

No panic conference guide

7. Prepare, prepare, prepare

Preparation for anything is key, especially for conference presentations.  You’ve prepared enough to find the right conference , and to submit a proposal worthy of acceptance, now you need to prepare to present it.  

Know your slides inside out. You should use them as a guide for your presentation, not an autocue.

Think about your clothing. Wear something that makes you feel comfortable when facing your audience. If you’re not sure what clothes are appropriate, check the dress code with the organisers or with colleagues.

Conference session rooms can get stuffy, so if you’re someone who sweats when they’re nervous, choose clothing that won’t show it. And don’t wear something that’s awkward and restrictive, even if you think it will project a confident image. If you’re not comfortable, you won’t look or feel confident.

Try to get a good night’s sleep before your presentation; everything looks better and more manageable when you’re well rested.

8. Back up your backup

A good way to think about your presentation technology requirements is this: any tech you want to use can and will fail. It’s not beyond the realms of possibility for your memory card or flash drive not to work when the big moment comes. Or for your laptop to decide to reboot. Or for the conference’s presentation facilities to fail.

Arm yourself with a back-up plan so you aren’t left stranded if things go awry. As well as following the conference instructions to submit your presentation online or at their drop-off desk, copy your slides to an online deck service and upload a copy of your presentation to Dropbox . Then email yourself any links you need so they’re within arms reach if you need them. Take no chances.

And if you have any specific audio-visual requirements, make them known to the conference organiser well in advance. If they don’t ask, tell them anyway. Never assume that they’ll just know . Not all conference venues can accommodate the latest technology.

9. Get to know the presenting space

One thing presenters often forget to do before starting a presentation is sussing out the room they’ll be speaking in. If you get the opportunity, get down to the room where you’ll be presenting ahead of time and check it out. This will save you from the last-minute panic of running across an unfamiliar campus. Trying to find the room you’re supposed to be in.

Most rooms will be kitted out with everything you need to present. But there’s no harm in making sure all the equipment you need is there and works. Take no risks and you’ll eliminate nasty last-minute surprises.

Get comfortable with the presentation area, walk around it until you feel familiar with the environment in the room. This will save you the shock of unexpectedly being faced with a large/tiny room. Bring your set of notes with you, and make sure you can read them in the lighting conditions in the room. Don’t be afraid to ask for what you need – if there are open windows that are bothering you, ask for them to be closed.

10. Use body language to your advantage

Body language has an important role in presentations, especially at academic conferences. There are usually a lot of facts and findings to be highlighted in a conference presentation, and you need to use all the presenting tools available to you to remain interesting and effective throughout. Your gestures, tone of voice and positivity can be seen through your body language. And may determine how engaged your audience is.

When you’re speaking, a few body language tips can help improve your rapport with your audience. For your audience to engage, it’s important that they can see you. And that you look at them and make eye contact. Try to spread your gaze, rather than staring at one person. And avoid focusing intently on your laptop screen, your notes, or the floor. This can give the impression that you’re nervous or uninterested, and can also prevent you from projecting your voice clearly.

If possible, don’t stand behind a lectern or hold any notes. Instead, keep a straight, relaxed, open posture, and feel free to be comfortable with the full stage. And move around the stage a little as you speak.

The great presenters use gestures to emphasise their points and to highlight their visual material to guide the audience’s attention. When you see a speaker rooted rigidly to the spot and without positive body language the presentation loses a lot of its emphasis. Avoid other distracting movements, such as repeatedly putting your hands in and out of your pockets, jingling coins in your pocket, or fiddling with pens, clothing, or props such as laser pointers.

11. Encourage questions and discussion

If you manage your time well, you’ll have sufficient time left for questions. Or an open discussion after your conference presentation. Expect questions, but don’t worry if there aren’t any. If your audience is reluctant to ask questions, a good session chair will usually pose a question. Presentation questions are a good thing . They give you a chance to elaborate on something that wasn’t clear. Or address the topic that everyone wants to know but you forgot to include.

Answering questions can be nerve-wracking because of the fear that you might not be able to answer them. But when the audience is asking questions, it’s generally out of genuine interest. Don’t trip you up, so see it as a good opportunity to explore how you can expand your work.

Though the majority of questions in a conference Q&A session are fairly benign, like me, you could find yourself at the end of a grilling (perhaps from someone who’s research you’ve had the temerity to challenge) after you present at a conference. If you think this might happen to you, it’s worth doing some reading on how to respond to destructive criticism from peers.

And if you’re feeling nervous about facing tough questions. Here’s something that might help: if you’re attending with someone you know (and trust), ask them to ask you a question. Some people even like to agree in advance what the question will be. This can simply help get the ball rolling and boost your confidence.

And finally, a trick I learnt from an experienced researcher is to keep a notebook and pen handy. And to make notes of the good questions to reflect on later.

Presenting skills are for life

Once you’ve mastered the tips above, you’ll be all set to give a great conference presentation. And the more you do, the easier they’ll get. Until you’ll reach a point when you can’t remember how nervous they used to make you.

One final note on audience size: never take it personally. Some of the best papers out there were presented to small audiences. Nobody ever asks how many people were in the audience. And you don’t have to state it on your academic CV. No matter what size the audience, a great presentation is a great presentation.

Brian Campbell

Brian is a data-driven marketeer, and responsible for helping people find Ex Ordo. He works part-time as a lecturer at the National University of Ireland, Galway, and loves quizzing his students on the latest business trends and insights. Brian enjoys hanging out with his little nephews, and playing and watching sports. He also likes to keep a keen eye on the scholarly research space, and has co-organised an academic conference to boot.

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  3. 15 Best Tips for Presenting at a Conference - Fourwaves

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