how to write cover letter resume

How to Write a Cover Letter That Gets You a Job Interview

Learn to avoid the biggest mistake job seekers make and write a cover letter that truly makes an impact.

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Most job seekers don’t know how to write a proper cover letter. They believe a cover letter is just a “here is my resume” note. This is a wasted opportunity!

In this article, you’ll discover the secret to writing a professional cover letter that’s truly effective. It’s not hard to do and will give you a significant edge over the competition. We’ll walk you through the process in a few straightforward steps and provide examples to help you along the way.

Ready to get started? Let’s dive in and create a cover letter that opens doors to your next opportunity.

What is a cover letter and do you really need one?

A cover letter is a short document (around 300 words) that accompanies your resume. Your cover letter should not simply repeat what your resume says . Instead, it should complement your resume, highlight your personality, and potentially address any weaknesses that could otherwise prevent you from getting an interview.

But do you really need a cover letter in 2024? The short answer is YES.

“Over 80% of hiring managers read a cover letter and 60% of applications require one as part of the application,” says career coach Madelyn Mackie . “Even hiring managers and recruiters who say they never read cover letters may find themselves drawn in by a particularly compelling letter.”

In fact, Jobscan analyzed nearly 1 million job applications and found that including a cover letter with your resume makes you  1.9 times more likely  to be invited for an interview compared to those who left out a cover letter.

What’s the biggest cover letter mistake?

The biggest mistake job seekers make when writing their cover letter is to focus only on themselves .

“It’s not about you,” says career coach Susan Schwartz . “It’s about what you can do for them. Talking to them about what they care about—not about what you want—is what’s going to make them want to read your letter. And to hire you!”

According to Schwartz, this is the best way to write a cover letter:

Paragraph 1. A single sentence (maximum two) stating the PROBLEM that the company faces. What is the issue/need/opportunity that this role will address?

Paragraph 2. what solution do you offer how are you the answer to their need again, keep it to a sentence or two., paragraph 3. explanation: what experience do you have that supports your assertion that you can help this paragraph can be 3-4 sentences, but keep it short., paragraph 4. call to action: suggest next steps. not “thank you” but let’s plan to discuss this next week..

Since hiring managers often spend less than 20 seconds on an application, your cover letter needs to grab their attention and get them to look at your resume. By highlighting how your experience matches the job, you make it easier for them to see you as a great fit for the role.

Now let’s examine each of these steps in more detail.

How to write a strong cover letter step-by-step

Now that you know the basics of what to include in your cover letter, let’s go through the process from start to finish to see how you can write a cover letter that will make you stand out from the rest of the candidates.

1. Do your research

Before writing your cover letter, research the company to understand its current challenges and goals. Visit the company website, read their latest news and press releases, and follow their social media channels.

Don’t skip this step! It’s crucial for writing a cover letter that truly resonates with a potential employer and sets you apart from other candidates.

After you’ve researched the company, carefully read the job description. Ask yourself the following questions:

• What specific problems or challenges is this role designed to address?
• How do my skills and experiences align with the job requirements?
• Am I a good fit for the role?
• What unique value can I bring to the company in this role?
• Are there any keywords or phrases that I should incorporate into my cover letter?

After researching the company and the role, you’re ready to start writing your cover letter.

2. Write your opening paragraphs

Many job seekers make the mistake of being too wordy in their cover letters. You’re not writing a novel. Use short words in short sentences. Remember, a hiring manager is going to quickly scan your application, so you need to get right to the point.

Here are some examples of how to start a cover letter:

Dear [Hiring Manager’s Name],

I’ve noticed that NexGen is working hard to stand out in a crowded digital market, and keeping your brand top-of-mind for customers can be tough.

That’s where I come in—I specialize in creating engaging content and smart SEO strategies that boost online presence and drive customer engagement.

I understand that Weissman is seeking to maintain its innovative edge in the dancewear industry while consistently meeting sales and margin targets.

I am confident that my experience and passion for design can help Weissman continue to create stunning, market-leading dancewear.

I understand that Timmons Company needs motivated individuals to manage sales territories and boost product visibility in retail grocery stores around Quincy, IL.

I am excited to bring my self-motivation and sales-oriented mindset to your team, ensuring your products not only maintain their shelf presence but also thrive.

3. Prove you can do the job

Now you need to provide evidence that you’re the right person for the job. The best way to do this is to highlight your relevant experience and achievements. Here are some things you should focus on:

• Specific Accomplishments : Share examples of your successes, such as increasing sales, leading projects, or improving processes.
• Relevant Skills : Highlight the skills that match the job requirements, like planning, organizing, technical proficiencies, or specific industry experience.
• Problem-Solving : Discuss times when you successfully tackled challenges, such as resolving issues, managing conflicts, or implementing solutions.
• Industry Knowledge : Demonstrate your understanding of the field and awareness of current trends and standards.
• Team Collaboration : Mention how you’ve effectively worked in teams, mentored others, or collaborated across departments.

Remember to keep it concise. Your letter isn’t meant to tell your whole story; it’s about making a compelling case that you understand the key aspects of the job.

Your goal is to leave the reader eager to learn more about you. Here are some examples:

“Over the past five years, I’ve led digital marketing campaigns that ramped up organic traffic by 40% and bumped up conversion rates by 25%. I’ve worked with diverse teams to create compelling content that resonates with audiences and used data analytics to refine strategies for maximum impact. My experience with social media management and email marketing also ensures a holistic approach to your digital marketing needs.”

“With over ten years in apparel design, specializing in activewear and dancewear, I have a proven track record of developing designs that resonate with customers and drive sales. My expertise includes conducting global trend research, selecting inspiring materials, and leading teams to transform creative concepts into market-ready products. I am proficient in Adobe Creative Suite and have experience with CLO3D, ensuring that my designs are both innovative and technically sound. My leadership skills have been honed by mentoring junior designers and managing cross-functional teams, fostering a collaborative and efficient design process.”

“With several years of experience in CPG retail sales and merchandising, I have successfully managed sales territories, maintained product placements, and executed promotional strategies. My ability to plan and organize, combined with proficiency in Microsoft Office and familiarity with iPads, positions me well to contribute effectively to your sales team. I am adept at thinking on my feet and delivering results in dynamic environments, ensuring that products are always tagged, rotated, and optimally displayed.”

4. Conclude with a call to action

When wrapping up your cover letter, it’s crucial to include a strong call to action in your closing paragraph. This isn’t just about expressing gratitude—it’s about setting the stage for the next steps in the hiring process.

Instead of a simple “thank you,” aim to propose a specific plan, such as scheduling a meeting or a call to discuss how you can contribute to the company.

Here are some examples of how to end a cover letter :

“Let’s discuss how I can help NexGen Creative Agency achieve its sales goals next week. Please let me know your availability for a meeting.”

“How about we chat next week about how I can help Weissman shine even brighter? Let me know when you’re free.”

“Let’s plan to discuss how my self-motivation and sales-oriented mindset can boost product visibility for Timmons Company next week. Please let me know your availability for a meeting.”

There is no need to add anything more. Time is valuable, so hiring managers won’t spend it on a cover letter that isn’t concise and to the point.

Expert tips for writing a cover letter

We’ve gone over the basics of how to write a good cover letter. Here are some expert tips for formatting and how to make your cover letter even better.

Format your contact information correctly

Before diving into the content of your cover letter, it’s important to format the contact details and header correctly. You’ll need to include your name, full address, phone number, and email address.

Here’s an example:

Personalize your greeting

To whom should you address your cover letter to? “For maximum impact, see if you can find the hiring manager or recruiter for the role, and send your letter to them,” says career coach Susan Schwarz . “Addressing your letter to a specific person will significantly increase the likelihood of someone reading it.”

Check the company’s website or LinkedIn profile to find the name of the hiring manager. However, if you can’t find a specific name, “Dear Hiring Manager” will suffice.

To end a cover letter, you can use “best regards” or “kind regards” followed by your full name.

Show your personality

While it’s important to maintain a professional tone in your cover letter, don’t be afraid to let your personality shine through. But remember, you don’t want to overdo it—keep it concise and relevant .

Here are some ways to show your personality in your cover letter:

• Briefly mention a specific project or experience you enjoyed.
• Highlight a distinctive skill or trait that sets you apart.
• Talk about how your values align with the company’s mission or culture.
• Describe a unique volunteer experience.

Emphasize your adaptability

According to LinkedIn , the top “skill of the moment” is adaptability . This means being open to new ideas, ready to pivot when needed, and always looking for ways to improve. In a world where the only constant is change, being adaptable can set you apart.

Here’s an example of how to incorporate adaptability into your cover letter:

“In my previous role as a CPG retail sales merchandiser, I consistently demonstrated my ability to adjust to changing market conditions, customer preferences, and sales strategies. This adaptability allowed me to increase sales by 25% in a highly competitive market.”

Show enthusiasm

Research shows that 40% of employers would not hire a candidate if they lacked enthusiasm. Remember, you’re much more attractive to employers when you’re on fire .

Here’s an example of how to show enthusiasm for the company you’re applying to:

“I’ve long admired Weissman’s commitment to the dance community and the artistry of your costumes. Your dedication to empowering performances and celebrating creativity is inspiring, and I’m excited about the opportunity to join your passionate team.”

Balance professionalism with friendliness

Try to strike a balance between a professional and friendly tone. Don’t use overly formal language, but make sure your writing is polished and error-free. Use humor sparingly, as it can be easily misinterpreted.

This approach helps you come across as both competent and personable, making you an ideal candidate.

Cover letter do’s and don’ts

• Do personalize . Address your cover letter to a specific person whenever possible.
• Do be concise . Keep your cover letter to one page.
• Do show enthusiasm . Mention specific reasons why you want to work there.
• Do include measurable accomplishments . These are achievements that can be quantified , such as increasing sales by a percentage.
• Do show your personality . Share brief anecdotes or unique experiences relevant to the job.
• Do be professional yet friendly . Avoid overly formal language.
• Do proofread your cover letter. A single mistake can damage your chances of getting an interview.
• Do include a call to action. Suggest scheduling a meeting or a call.
• Don’t be too formal . Strike a balance between professionalism and friendliness.
• Don’t overuse humor . Humor can be easily misinterpreted or come off as unprofessional.
• Don’t repeat your resume . Your cover letter should complement your resume, not repeat it.
• Don’t include irrelevant information. Focus only on what’s most relevant to the job you’re applying for.
• Don’t use clichés . Phrases like “I am a hard worker” or “I think outside the box” are overused and add little value.
• Don’t make excuses . Avoid explaining gaps in employment or other potential negatives.
• Don’t forget to tailor each letter . Customizing each cover letter will help it pass through Applicant Tracking Systems (ATS).

Cover letter examples

Here are a few cover letter examples that show how to highlight your skills, show your personality, and match your experiences with the job.

Cover letter example for someone with no work experience

Starting your career can be challenging, especially when you don’t have much experience to showcase. But don’t worry—a well-written cover letter can highlight your strengths and potential.

• Addresses the company’s needs : The letter begins by acknowledging the challenges the company faces, demonstrating an understanding of the industry and the company’s needs.
• Offers a solution : The candidate clearly states how they can provide value by offering a fresh perspective and innovative ideas.
• Highlights relevant experience : Even with limited work experience, the letter mentions a successful internship project that aligns with the job’s requirements.
• Shows enthusiasm and passion : The mention of a passion for sustainability and eagerness to contribute to the company’s efforts showcases the candidate’s genuine interest.
• Proposes next steps : The call to action is clear and professional, suggesting a meeting to discuss how the candidate can contribute, which shows initiative and confidence.

Cover letter example for someone changing careers

Changing careers can be a bold and exciting move, especially when you have a strong foundation of transferable skills. The following example of a cover letter demonstrates how to effectively highlight your previous experience and enthusiasm for a new industry.

• Engaging opening : Starts with a bold question that captures attention and sets the tone for the rest of the letter.
• Clear value proposition : Quickly establishes how the candidate’s project management skills can benefit the finance industry.
• Relevant experience : Highlights a specific project that showcases the candidate’s ability to improve efficiency and manage complex tasks.
• Expresses enthusiasm : Shows genuine excitement about the career change and the specific company.
• Call to action : Concludes with a clear and confident call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Cover letter example for someone re-entering the workforce

Re-entering the workforce after a significant break can be challenging, but it’s also an opportunity to showcase your resilience and the valuable skills you’ve developed during your time away.

The following cover letter example demonstrates how to effectively address employment gaps while highlighting your strengths and enthusiasm for the role.

• Strong opening statement : The cover letter begins with a compelling statement about the importance of adaptability and innovation, setting a positive and forward-thinking tone.
• Addresses employment gap : It acknowledges the employment gap upfront, providing context without dwelling on it, which demonstrates honesty and transparency.
• Highlights relevant experience : The letter emphasizes past accomplishments and specific projects, showcasing the candidate’s skills and ability to deliver results.
• Shows enthusiasm for the role : The candidate expresses excitement about re-entering the workforce and aligns their values with the company’s mission.
• Proposes next steps : It ends with a clear call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Generate a perfectly crafted cover letter in seconds

If you’re still having trouble writing your cover letter, try Jobscan’s AI cover letter generator . It analyzes both your resume and the job ad to create a completely original cover letter customized for the job you’re applying for.

To learn more about how the cover letter generator works, watch this brief video:

You can try Jobscan’s cover letter generator for free below:

Key takeaways

Follow these key takeaways to write a compelling cover letter that sets you apart from other candidates and opens doors to new career opportunities.

• Write with the employer’s needs in mind. Explain how you can address their specific challenges and contribute to their goals.
• Keep it brief . Use short sentences and paragraphs to make it easy for hiring managers to scan quickly.
• Address your letter to a specific person . If you can’t find a name, “Dear Hiring Manager” will suffice.
• Showcase your relevant experience. Use specific examples to demonstrate your abilities.
• Inject your personality. Share brief anecdotes or unique experiences relevant to the job.
• End with a strong call to action . Suggest a meeting or a call to discuss how you can contribute to the company’s success.
• Proofread your letter. A single error can torpedo your chances at getting an interview.
• Show enthusiasm. Showing excitement and a willingness to learn can make you a more attractive candidate.

A cover letter should be one page long, consisting of three to four paragraphs. The total word count should be around 250-400 words.

When you don’t have a specific name, you can use “Dear Hiring Manager.” Avoid using “To Whom It May Concern,” as it is considered old-fashioned.

When emailing a cover letter, use a clear subject line like “Application for Content Developer – [Your Name].” Paste your cover letter into the email body. Attach your resume.

Yes, a cover letter is necessary because good first impressions are important. By highlighting your qualifications and showing enthusiasm for the role, you can gain an advantage over someone who doesn’t send one.

Employers look for personalization in a cover letter, showing that it’s tailored to the specific job and company. Highlight relevant experience and skills that match the job requirements. Include specific achievements that demonstrate your capabilities and contributions.

Yes. Providing specific examples of your achievements helps demonstrate your skills and qualifications, making your application more compelling to employers.

A cover letter starts with your contact information, first and last name, the date, and the employer’s details. Begin with an introduction about your suitability for the role. Include a brief section highlighting relevant experience and skills with examples. Conclude by asking for an interview.

The primary goals of a simple cover letter are to make a good impression, get someone to read your resume, and offer you a job interview. It also shows you have good communication skills, which are highly valuable in today’s workforce.

The opening sentence should state the problem the company faces or pose a thought-provoking question to grab the hiring manager’s attention.

Robert Henderson, CPRW, is a career advice writer and a resume expert at Jobscan.

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• Resume and Cover Letter
• How to Write a Cover Letter...

How to Write a Cover Letter (With Example)

10 min read · Updated on August 15, 2024

Cover letters aren't a thing of the past!

If you dread writing cover letters, know you're not the only one. You've put a lot of work into writing your resume , and now you need to sell yourself in a great cover letter.

The task can feel daunting, but it's an important one, so try to approach it one step at a time. Before you know it, you'll have the perfect cover letter to pair with your perfect resume, and you'll be ready to catch the attention of hiring managers.

Let's start with the basics, and then we'll walk you through each section of the cover letter — and even give you an example.

What's a cover letter, and why are they important?

A good cover letter is a one-page document that emphasizes to future employers what you want to do next and why you think you're the best person for the job. Yes, your resume does that, to a degree, by highlighting your skills and qualifications , but the cover letter goes a step further. 

When you write a future-facing cover letter, employers can learn about any career shifts you've had or are making. You can talk about how you've overcome past challenges and how those have prepared you to succeed in new jobs. 

Basically, your cover letter is a story employers want to read that allows them to connect what you've done in the past with what you want to do in the future. It's a chance for you to shine a spotlight on your enthusiasm, how your values align with the company's mission, and the particular things from your past that will prove beneficial to the new team. 

How to write a cover letter

Your cover letter needs to have a particular format. It should be written as a business letter and contain

A header with your contact information

A salutation, e.g., Dear So and So

3-4 body paragraphs

A call to action

A sign-off/signature

It's a good idea to have the font, margins, and alignment mirror your resume. This will help make your entire application appear more professional. Also, keep your cover letter on one page. 

Since you're trying to make a great impression with your cover letter in an attempt to distinguish yourself from other candidates, try to inject some of your personality into it. Let the hiring manager start to get to know the real you. 

How to write a cover letter: A step-by-step guide

Although cover letters are fairly short, they can be quite daunting. That's why it's important to approach your cover letter by sections:

How to write a cover letter: Header

Your cover letter and resume are a package, so you'll want them to match. Start your proper cover letter with your name (formatted like it is at the top of your resume) along with your contact information.

When you search for generic cover letter templates online, you might find ones where you'll fill in a company's contact information. That was relevant when cover letters were sent via snail mail, but these days, you can just leave it off. A hiring manager doesn't need to see the address of their office building.

How to write a cover letter: Salutation

Below your contact information, add the date you're applying and greet your intended recipient . If the job description doesn't include the name of a hiring manager or team leader, here's how to find this information:

If the job listing has an email address, use it to search for a name on Google or through an online company directory.

If the job listing is on LinkedIn, see if you can track down the original poster.

If the job description mentions who the job reports to, search for that individual or position title in a company directory.

If you still can't find a name to address your cover letter to, avoid phrases like “To whom it may concern,” “Hey,” or “Dear Sir/Madam” – these are overused cover letter cliches that won't serve you well at all. Instead, address it to the department that's hiring (e.g. Dear Editorial Team) or the team manager (e.g. Dear Customer Service Manager).

How to write a cover letter: Introduction paragraph

You should kick off your great cover letter by introducing yourself. This is the perfect opportunity to explain why you're interested in the role and the company and what you can bring to the team. 

This is also your chance to demonstrate you've done your homework, showing you know something about the company or industry. Additionally, if you found the job through a colleague already at the company or through a mutual connection, this is a great place to drop their name.

If you're confident in your writing skills and feel creative, you can swap out the standard introductory paragraph with an anecdote related to your work. This should grab the reader's attention and also illustrate the most important – and relevant – skills you possess for the job at hand. 

If you're curious to learn more about this idea, communications expert Danny Rubin explains “storytelling” cover letters with examples. This is definitely a great way to hook the reader into wanting to read your entire cover letter.

How to write a cover letter: Qualifications paragraph

After you've introduced yourself, use the second paragraph of your professional cover letter to highlight your relevant skills and qualifications . Instead of simply listing these (you already did that on your resume), use this as an opportunity to illustrate how you are qualified to do this job. Spell out how your professional experience, education , and abilities meet the position's core requirements.

This is arguably the most important section, as it clearly explains to the reader why your application is worth a read. 

Certified professional career coach and TopResume's resident career expert Amanda Augustine suggests identifying three or four core must-have requirements from the job description , listing each in its own bullet within the cover letter, and explaining how you meet these requirements.

Don't forget to tie each requirement back to the job itself; you want the hiring manager to understand exactly what you can bring to the company.

How to write a cover letter: Career achievements

As with your resume, the best way to prove you have the right skills and qualifications is to highlight career wins . But you'll do it a bit differently on your cover letter. Of course, the focus will still be on the impact you made and the skills you used to achieve results. The main challenge is converting the statements you used in your resume into a narrative.

Instead of writing something like, “Increased sales by 20% by creating comprehensive marketing campaigns,” you'd want to expand on that and turn it into a story. For example, 

“While I was at ABC Corp, I worked with department heads and senior leaders to identify goals and created a new marketing campaign that increased sales by 20% in 6 months. My passion for collaboration and strategic planning has equipped me to fulfill the tasks of the position you have available and will ensure that I can effectively work with the people on your team.” 

This works because it fuses the past with the future to show prospective employers what you have to bring to their table. 

How to write a cover letter: Close with a call to action

You're almost done! Now, it's time to wrap up your cover with a specific call to action. 

Rather than merely asking for the hiring manager or recruiter to review your resume, let them know when you will follow up with them about your application. This keeps the ball in your court and gives you a legitimate reason to follow up.

Your closer is also the perfect spot to show your enthusiasm and excitement. Don't go overboard, but don't be afraid to let them know you're excited about this opportunity.

How to write a cover letter: Sign off

Once you've thanked a hiring manager for their time and consideration, it's time to sign off.  Think about how the closing salutations you use for your professional emails. Keep it simple with “best regards,” “sincerely,” or “thank you.”

A note on cover letter keywords

As you write your unique cover letter, keep keywords in mind. Just like you added keywords to your resume , you'll want to do the same for your cover letter.

Remember, these aren't just catchy buzzwords. Keywords are the words you see repeated in the job listing. Including these keywords in your cover letter will help ensure it gets seen and prove to the hiring manager you understand the job listing.

Use this cover letter example for guidance

If you're still struggling to get started, check out this free cover letter sample to give you a better idea of how you can structure your cover letter.

Remember: The information should be tailored to the specific role and company, and the format of the cover letter, such as the font, should match the look and feel of your resume. 

How to write a cover letter: Tailoring it for each job

Now that you've got your successful cover letter let's reiterate one final point: It's important you tailor your cover letter for each job application . 

Of course, you'll want to update the company name and the position title, but take it one step further and mention specific facts about the company, the job requirements, and your most relevant skills. Doing this will woo the hiring manager and show you're serious.

You don't have to write a brand new cover letter for each job, however. Instead, create a cover letter template and make copies of it for each job application you submit. Simply leave blanks for the hiring manager's name, the specifics about the company, and your relevant professional skills, then customize them to each job description.

Once you've created a solid template, you've gotten the hardest part out of the way, and it should make applying to jobs a lot easier.

Your career, your story, your future

In every interaction with a future employer, you have to put your best foot forward in a way that actually gets noticed. Too many people enter the job search without the right knowledge to successfully search for, apply for, and land a new job. By following the steps outlined here, you can create a cover letter that stands out to hiring managers and intrigues them to the point where they want to know more about you. That's what leads to interviews. 

Nailed your cover letter but still not feeling so hot about your resume? Let an expert help with a resume rewrite .

This article was originally written by Amanda Augustine . It's been updated by Carson Kohler and Marsha Hebert .

Recommended Reading:

9 Cliches to Cut From Your Cover Letter Right Now

The Right (and Wrong) Ways to Show Personality in Your Cover Letter

How to Tailor Your Cover Letter for Each Job Application

Related Articles:

Do Hiring Managers Actually Read Cover Letters?

How to Create a Resume With No Education

Why You Lose When You Lie on Your Resume: Learning From Mina Chang

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The Ultimate Cover Letter Writing Guide

The complete guide to writing an effective cover letter.

Any of these sound familiar? The simple answer is yes, having an effective cover letter is completely necessary and highly recommended and we’ll tell you  why you need a cover letter as well as a resume!

When you’re applying for a job, whether it be for an  entry-level  position after graduating or for a high-level executive vacancy with a  professional resume , a  cover letter is essential to make your application stand out .

Without this extra introductory letter, a resume alone could easily be discarded by a hiring manager. CareerBuilder  estimates you’re  10% more likely to miss out on an opening  if you don’t include a cover letter.

Writing a good cover letter  it’s not a skill many many people master, but that doesn’t mean it’s an impossible feat!

With our complete  cover letter guide , you’ll learn  how to write a cover letter  that will attract the hiring manager and convince them to read your winning resume.

What is a cover letter?

A cover letter is an extension to your job application.  It is not obligatory but including a well-written cover letter is  strongly advised by all human resource experts . By definition, a cover letter is an accompanying, explanatory letter.

All  jobseekers need a sales pitch  of sorts, they need to hook the reader and demonstrate to the hiring manager why they are the right person for the vacancy on offer. This style of  self-marketing for a job application  must come in the form of a  winning resume and cover letter combination  that complement one another.

A simple cover letter is an introduction to the candidate  behind the qualifications and experience. The aim is to show a prospective employer how you can take on the role and  what you can offer the company  in question.

Cover letters generally  follow a basic structure  and can be in either hard or digital format, that is to say, either printed and sent via regular mail or as a document scanned and attached to send digitally, or written directly in an  email cover letter .

Why include a cover letter on a job application?

If you want to stand any chance at all of  catching the eye of a potential employer , it is  imperative to include a cover letter  with your job application.

Simple – even if you  create an effective, outstanding resume , using all the right keywords and qualifications etc. it’s possible there are candidates more qualified than you or with more experience so it’s necessary to  add a cover letter to back up your resume  and allow the hiring manager to see more of your personal side that is relevant to the vacancy.

• The cover letter demonstrates your communication skills.
• The cover letter serves as an introduction to the resume.
• The cover letter can be used to emphasize certain skills, or mention skills that you couldn’t fit on the resume (it serves as an addendum).
• The cover letter is what you customize for each position, to show why you are the right person for “That” role, as opposed to the resume which stays pretty much the same for all applications.

A cover letter is the added value  that you need in a job application to ensure the call-back you’ve been waiting for.

To  create a unique, tailor-made job application , each candidate should use a cover letter to highlight their strengths and  elaborate on relevant achievements  that demonstrate their ability to take on the new responsibilities.

Is it practically always sensible and  appropriate to write a cover letter to accompany a resume for a job application  that should be customized for the role you’re applying to including any explanations of information that might be missing from the resume, such as employment gaps, traveling, periods of study etc.

The only time it is acceptable to not include a cover letter in your job application is if the job listing specifically requests that you do not.

Advantages of Writing a Cover Letter

A cover letter directly adds to the likelihood that you are called in for an interview and  gives you a better chance of being hired .

If you’re successful in  writing an effective cover letter , it will offer you the following advantages:

• Hiring managers will see your added effort
• Demonstrates you put in the time to learn about the company
• It will add a personal touch to your application
• It shows your enthusiasm for the opening
• Hiring managers will become acquainted with your best qualities

Knowing exactly what is in a cover letter will ensure that it gives you a  major advantage  over the other applicants.

What are the 3 Types of Cover Letters?

Adding a cover letter is almost always essential, but  choosing the appropriate letter  will also be key. Depending on the job post you are applying for, you will need to select the best type of letter to send along with your resume.

There are  3 types of cover letters  that you can send to a hiring manager. The 3 types are:

• Application cover letters
• Letters of Interest
• Email Cover letters

The letter you write is influenced by  whether you are going to apply for a job directly , citing a referral, or asking about vacancies that are not advertised.

Whatever the case may be, ensure that the cover letter is  specific to the job vacancy . It’s always important to avoid making a generic cover letter for every single job you apply for.

So, what are the 3 types of cover letters you should consider sending to a job recruiter?

Application Cover Letter

This is your  classic cover letter  that you send to a hiring manager when you spot a company advertising a job opening. When you want to directly apply for a position, it is mandatory to send this, unless you are specifically asked not to.

Using this letter, you can mention why you want to work for a specific company and why you are the perfect candidate for the position.

Letter of Interest

Say you notice a company that you would really like to work for. It fits your sector, and you know it offers great benefits and good pay. However, you  can’t find any openings  that match your skill set.

If that’s the case, you don’t need to sit around and wait for the company to have a job vacancy. You can take action with a letter of interest. This type of cover letter  states your interest in being employed  by a company that isn’t currently advertising any vacancies.

This type of letter goes by a couple of other names, such as:

• Letter of intent
• Statement of interest

Of course, since there is no vacancy there is no role you can specifically mention, which is the major difference between a letter of intent and a traditional cover letter. Your objective will be to  advertise yourself well enough  that an employer will just have to interview you.

Email Cover Letters

Over the years, the job application process has shifted to a nearly  100% online hiring process . Due to this, it may be necessary to send your cover letter  in an email  as part of your job application.

While applying, there may not be an option to upload your cover letter. Or maybe you would just like to send it in the  body of your email along with your resume . You can send it in one of two ways, in the body of your email or as an attachment (in PDF).

How to write a cover letter

A cover letter, although  short in length  generally, can take time to elaborate as it is important to get it right. Sometimes, due to the scarce space for writing, candidates find it difficult to know  what to include in a cover letter  and  what to leave out .

However, knowing  how to do a cover letter  can make all the difference to your job application and be the just the thing to capture the attention of a hiring manager.

A  professional cover letter  should be well-formatted, following a structure with a header, an opening paragraph, a second main paragraph, a final closing paragraph and a closing with signature/electronic signature.

To  begin writing a cover letter for a job application , candidates should analyze their skills, qualifications, accomplishments and experience to  decide which are the most fundamental aspects to include  in their personalized cover letter.

Next, each jobseeker will have to  select the most job-relevant  of these elements to include by  comparing them with the required or desired qualifications and experience  in the job description.

Finally, the applicant should choose some  memorable examples which demonstrate evidence  of each element included in their cover letter, aiming to  tell a story  which shows their aptitude concerning each skill or qualification.

Jobseekers should also ensure to explore  how to make a cover letter  for their specific role or industry because, similarly to resumes, each cover letter should be  tailored for the vacancy  and company to which it will be sent.

It is vital for candidates to  consider several factors when it comes to writing their professional cover letter . A jobseeker must review their  resume work history section  as well as any skills and honors included to find the  most pertinent experiences  that can be explored further. Detailing examples of when a candidate demonstrated certain abilities or expertise is how a candidate can convince a hiring.

One way to create a winning cover letter is to use an  online cover letter creator  or take advantage of cover letter templates as a stepping stone as well as checking out cover letter examples that can serve as a great source of inspiration for you to make your own  unique cover letter .

Our  cover letter builder  forms part of our resume builder and allows jobseekers to create a more complete job application. Users can write their cover letter with pro tips and design help thanks to our pre-designed templates. Read our  cover letter writing guide  to get to grips with  cover letter writing techniques  and tips before using our online cover letter builder!

How to Structure a Cover Letter

The  structure and layout of a cover letter  is essential to make sure the letter displays each point that you wish to get across  clearly and concisely . This means it’s necessary, in general, to follow a commonly-accepted format for an effective cover letter.

Similarly to a  resume format , designing and  writing a cover letter has certain rules  which should be adhered to in order to convey the necessary information in a brief and to the point introductory letter.

Check out some of the  cover letter best practices  as advised by human resources experts below:

• It’s imperative to  begin a cover letter with a header , including the candidate’s name and contact information as well as the date. This  primary cover letter section  can also include the job title, website and other relevant personal information.

Following this, the  letter should include the details of the company  and person to whom you are writing, with the full name, job title or team, company name and address.

• The main body of a cover letter should be divided into  three sections : an introduction, a bullet list of accomplishments followed by a paragraph highlighting skills, and a closing paragraph inviting the hiring manager to contact you. By using bullet points when detailing your achievements and capabilities, you can make sure that recruiters will be able to quickly pick out key information. This is especially important as studies have found that recruiters spend very little time reading each individual application.
• Finally, the letter should be electronically or physically signed with your full name in a formal manner.

The universally-accepted  cover letter length  is no longer than one letter page, which in total has about  250-300 words  for the main body of text.

Don’t  repeat information  or be too detailed because hiring managers simply do not have the time to read it all and will simply skip to the next one.  Resumes that run over 600 words  get rejected 43% faster and cover letters can easily fall into this trap too.

Keep your cover letter short and sweet and to the point!

Get more  cover letter formatting advice  in our guide on  how to format a cover letter  with tips and information about all aspects of a good cover letter structure.

Cover letter advice

The  importance of including a cover letter  with your job application is often overlooked by jobseekers of all categories, however this can seriously reduce your possibilities of getting an interview with a prospective employer.

Therefore you need not ask yourself  when to write a cover letter  because the answer is just that simple – it is  always appropriate to include a cover letter in your job application , unless the listing explicitly requests that you do not.

Check out the following  expert cover letter tips  to create a winning cover letter that will convince the hiring manager to give you a call:

• We may be quite repetitive with this one but the sheer quantity of resumes and cover letters that are disregarded simply for forgetting this  vital and basic rule  is incredible:  USE A PROFESSIONAL EMAIL ADDRESS  for your contact details and that does not include your current work email but a personal, suitable email address.
• It is essential to remember to  maintain your focus on the needs of the company  you’re applying to and the requirements and desired abilities of the ideal candidate for the role.  Do not focus on how you can benefit  by becoming a member of their team, but on how the team can make the most of your experience and knowledge.
• Remember to  highlight your transferable skills , especially in cases where you may not meet all the required qualities in the job description such as in student resumes and cover letters.
• Each  cover letter for a job application, cover letters for internships , for further study or even volunteer experience should be  tailored to their specific organization  and position with the pertinent keywords.
• Use specific examples to demonstrate the candidate’s individual capacity to take on the role and  tell a story with your cover letter  to convey more of your personality and passion towards the sector or profession.
• Towards the  end of a cover letter , each candidate should write a convincing finish to entice the hiring manager and in sales terminology “ seal the deal ”.
• Finally when you have completed your polished cover letter, potentially  one of the most important steps  in the process is to  PROOFREAD . Candidates should request that a friend, mentor, teacher or peer takes a look at their cover letter for not only  grammatical and spelling errors  but also any  unwanted repetition or unrelated information .

Some jobseekers doubt  whether a cover letter is necessary or not , but as most human resource professionals agree without a well-written cover letter, candidates lose the  possibility to demonstrate different aspects of their profile  from those included in their resumes which could easily be the deciding factor in your application!

An easy and fast way to write an effective cover letter for a job application is to employ an  online cover letter creator  that will offer advice on  how to complete a cover letter with examples  and HR-approved templates.

Cover Letter FAQs

What do employers look for in a cover letter, can a cover letter be two pages, what is the difference between a cover letter and a resume, should you put a photo on a cover letter.

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How to Write a Cover Letter

What’s a Cover Letter?

How to write a cover letter in five steps, additional cover letter writing tips, cover letter examples, text-only cover letter examples, cover letter frequently asked questions.

A great cover letter highlights the most relevant and compelling aspects of your professional achievements, industry expertise, and qualifications. It also needs to convey why you’re drawn to a particular job or hiring organization. See below to learn about this writing approach and how you can write a cover letter that gets you more interviews for your next career opportunity.

A cover letter is a short letter that you send when applying for a job. While a resume shows you’re qualified for a job, it doesn’t allow you to speak to employers directly like a cover letter does. In today’s job search, hiring managers don’t just need to know you’re a great employee – they must see that you’re a great employee for their organization.

That’s why writing a cover letter is useful: It bridges the communication gap between your resume and an interview. In your cover letter’s first paragraph, you can tell a manager specifically why you’re attracted to their job opening or organization. You can also reveal more about your soft skills or communication style and provide context for issues such as employment gaps . Details like these may be crucial to starting a good conversation with a manager or recruiter.

Brainstorm key points

Before starting work on a personalized cover letter, you’ll need:

• A working draft of your resume
• A job posting or description you plan on pursuing

Once you have those two items, take 10 minutes to brainstorm and jot down on a blank document or sheet of paper why this job interests you. What does the role or organization share with your background or goals? For instance, maybe it’s an outside sales role in an industry you’re eager to return to. Or maybe the company’s brand or business model appeals to you somehow.

Research the employer. If a job posting gives few details on the hiring company, visit their website for more info. In addition to the home page, look at their “About Us” or “Careers” pages. Also, visit any linked social media pages to see how they present themselves. Are they formal and sophisticated, or down-to-earth and approachable? Figuring out the company’s voice makes it easier to strike the right tone in your cover letter.

When you’re done brainstorming, review your notes: Do any stand out as important or persuasive? Take another 10 minutes to brainstorm and elaborate on them. Repeat this process until you have at least two or three concise sentences that speak to the job opening at hand.

I’m interested in applying for the marketing manager position at Cadence Inc. Your brand’s product set and focus on corporate clients are ideal fits for my skills and experience. As a results-driven professional with deep knowledge of local markets, I can help your team significantly increase its revenue in 2024.

In your cover letter’s first paragraph, show hiring managers you read their job posting and are responding to it directly. It helps distinguish your cover letter from your resume. This also gets you past applicant tracking systems and sets the stage for a good discussion about how you fit the role and the office’s work culture.

This approach takes longer than sending the same generic letter for each application. But it can shorten your overall job search by getting you more interviews for jobs that truly interest you.

To write a great cover letter, you need to structure one effectively. Each section should have a clear goal. From the introduction to your conclusion, your top priority should be focusing on impactful achievements that demonstrate the value you can bring to potential employers. The cover letter needs to tell your story and illustrate your career journey differently from the resume, exploring your nuances as an industry professional.

Your cover letter format should include the following sections:

• Heading and contact information
• Hook or introduction
• Body paragraphs

Below, we’ll walk you through each step of the cover letter writing process:

1. Header and contact information

The header of your cover letter should list all essential contact information, including your name, phone number, email, address, and LinkedIn URL. This allows the hiring manager to easily reach out for more information or to schedule you for an interview. Be sure to also feature your job title as the first item in your header.

Contact Information Example

Savannah Bateman Sales Representative | [email protected] | (678) 901-2345 | Columbus, OH 01234 | LinkedIn

February 11, 2024

Emma Neal Senior Hiring Manager Staples (543) 210-9876 [email protected]

2. Salutation

You must appropriately greet the hiring manager with your cover letter opening. We recommend addressing them by name — Mr. or Ms. [Last Name]. If you’re uncertain of the person’s gender, simply write their first and last name. If you can’t find their name, use a variation of “Dear Hiring Manager.” This shows you’ve researched the company before applying and you’re fully engaged in the job application process. It’s best to avoid salutations such as “Dear Sir/Madam” or “To Whom It May Concern,” as this language feels less direct and personal.

Salutation Examples

Dear Ms. Young,

Dear Mr. Jackson,

Dear Pat Martin,

Dear Sales Hiring Manager,

3. Introduction

Building a powerful introduction is the key to making a strong first impression on the hiring manager. This sets the tone for your cover letter and allows you to immediately send a clear message that you’re the ideal candidate for the position. Highlight your years of experience and convey your interest in the opportunity. But the hook of your cover letter’s first paragraph should come in the form of a stunning career achievement.

Leading with an accomplishment that you can quantify using a powerful number or metric is a great way to maximize the impact of your cover letter opening. Select an achievement relevant to the position you’re targeting, effectively showcasing your industry knowledge and expertise. Not only does this demonstrate your past success, but it also communicates how you can positively impact future employers.

Cover Letter Introduction Example #1

With over 10 years of experience within the energy industry, I’ve managed various multi-million-dollar initiatives to bring green energy solutions to the market for Clean Power Corp. My ability to create strategic partnerships with enterprise customers and C-level executives would create immense value for your company as the new senior vice president of energy.

Cover Letter Introduction Example #2

As you can see from my attached resume, I have an advanced background in human-centered design and visual storytelling. During my time with Ultimate Wedding Planner, I developed the user interface (UI) for the launch of a new mobile application for wedding planning services, which generated over 2 million downloads within one year. My experience in application development will allow me to thrive in the user experience (UX) designer position with your organization.

Cover Letter Introduction Example #3

In my first year as a registered nurse at Temple Hospital, I achieved patient satisfaction ratings of over 93%. As a nursing professional, I’m passionate and dedicated to providing superior care to my patients using evidence-based approaches to treatment. My clinical knowledge will allow me to achieve positive outcomes for patients at your esteemed hospital.

4. Body paragraphs

The body paragraphs serve as the core of your cover letter, allowing you to describe your professional experience in more detail. Start by mentioning specifics about the company’s reputation, mission statement, products, or culture. Describe why this sparks your interest in the opportunity and how you can support the organization’s goals.

Feature a mix of accomplishments that capture the most compelling aspects of your career. In addition to quantifying your achievements, be sure to provide examples of your leadership capabilities and interpersonal skills, as it’s important to show potential employers that you’re the right fit for the team’s culture. Consider adding a bulleted list of career highlights to break up the monotony of the text on the page and maximize the readability of your cover letter.

Cover Letter Body Paragraphs Example #1:

As an executive within the energy space, I identify with West Coast Solar’s mission statement of driving the expansion of renewable energy to combat climate change. My extensive background in providing green energy solutions would aid in this mission based on my career accomplishments:

• Led strategic initiatives to reduce carbon emissions in energy portfolios for enterprise clients valued at up to $300 million by delivering wind, solar, and nuclear energy solutions
• Structured energy transactions valued at up to $120 million and coordinated with the CEO and executive team to identify risk factors and negotiate purchases
• Reduced carbon footprint for enterprise customers by 5% to 15%

Cover Letter Body Paragraphs Example #2:

PeopleSoft’s reputation as a thought leader within the HR software space draws me to apply for the position. My experience as a UX designer for both Employee Software Inc. and LinkedIn has allowed me to cultivate a holistic, human-centered approach that matches the needs of your organization. I can continue to grow your reputation as an industry leader based on the following achievements from my career:

• Managed a team of over 25 UX designers for Employee Software Inc. and interfaced with stakeholders and C-level executives to recommend large-scale redesigns for the mobile UI
• Improved the UX for LinkedIn’s website in coordination with a team of web developers and UX designers, which improved user satisfaction by 15%
• Drove UI development and conducted wireframing for the launch of LinkedIn’s mobile app, which generated 3 million downloads over six months

Cover Letter Body Paragraphs Example #3:

Impossible Foods’ mission to provide ethically sourced, environmentally sustainable meat alternatives strongly aligns with my core values as a brand ambassador within the plant-based food space. I can aid your brand in continuing to improve its market share based on the following achievements from my career:

• Managed overarching marketing strategy for vegan burgers and hotdog product lines, generating $2.5 million in annual revenue, which included conducting market research on target demographics
• Improved annual sales for plant-based burger products by $450,000 by improving packaging and visual merchandising to emphasize environmental sustainability
• Coordinated with media outlets to manage public relations and press releases for new product releases and media coverage of production methods

5. Conclusion

The closing paragraph of your cover letter is your last opportunity to impress the hiring manager. To finish on a strong note, include a call to action (CTA) that invites the hiring manager to schedule an interview or reach out for more information. Reinforce how your industry expertise and career experience can create value for your target company and help their team continue to excel. In the last sentence of your cover letter, thank the reader for their time and consideration, as being courteous also conveys your professionalism.

Cover Letter Closing Paragraph Example #1:

I look forward to telling you more about how my background in renewable energy can help drive the adoption of green energy solutions across your customer base. You can contact me for an interview at your convenience. Thank you for your consideration.

Cover Letter Closing Paragraph Example #2:

I hope to speak with you further regarding how my knowledge of eco-friendly design features aligns with your organization’s mission. Feel free to contact me via phone or email at your convenience. I appreciate your time and consideration.

John Bergsen

Cover Letter Closing Paragraph Example #3:

I would like to schedule an interview to provide more insights into how my HR management experience can help Cigna Health improve recruiting efforts and enhance employee engagement. Feel free to contact me via phone or email at your convenience. I appreciate your time and consideration.

Anthony Gentile

Align your cover letter with the job description

Tailoring your content according to the needs of individual employers is essential for any successful job application. As you review the posting, reflect on how your industry knowledge and background match the company’s needs.

Identify exactly what potential employers are looking for in a candidate and feature specific skill sets that match the job description. Emphasize how your core values are aligned with the organization’s mission statement. Although this additional customization can be time-consuming, your chances of landing the interview are sure to increase drastically.

Quantify your professional achievements

Writing a cover letter that stands out in today’s competitive job market is no easy task. With an overabundance of qualified applicants, you need to push your cover letter toward the top of the pile. Quantifying your achievements is one of the best ways to accomplish this.

Incorporating hard numbers, metrics, and monetary figures fulfills several objectives. First, it establishes a sense of scope for your achievements and helps to paint a much clearer image of your professional experience. Another added benefit is that numbers naturally draw the reader’s eye. In a cover letter with detailed paragraphs, this can help entice the hiring manager to engage with your content more thoroughly.

Feature your leadership and communication skills

Although your industry expertise should always be at the forefront of your cover letter, it’s important not to neglect your interpersonal skills. Companies want to see you can collaborate effectively in diverse, team-based environments. Rather than simply saying you’re a strong leader or communicator, convey these skill sets by featuring tangible examples from your work history.

For instance, if you were managing a team, focus on how you helped develop your team members and put them in a position to succeed. Showcase how you helped to cultivate inclusive and collaborative work cultures to drive employee engagement and retention. These insights are far more compelling than simply mentioning mundane details related to task delegation.

Proofread your cover letter repeatedly

With such a limited window to make a lasting impression on the hiring manager, the last thing you need holding you back is poor grammar or spelling errors. These mistakes are highly distracting for the reader, effectively drawing their attention away from your qualifications. A hastily written cover letter also sends a message to hiring managers that you lack attention to detail, which is key for almost any profession.

Editor Cover Letter Examples

Human Resources Cover Letter Examples

Customer Success Manager Cover Letter Examples

• Human Resources
• Customer Success Manager

Candace Brown  Editor | [email protected] | (123) 456-7890 | Portland, OR 12345 | LinkedIn

January 1, 2024

Allen Jones Hiring Manager Innovate Web Solutions (987) 654-3210 [email protected]

Dear Mr. Jones,

As the senior editor at Portland Web Creators Inc., I oversaw all aspects of copy editing and quality assurance for over 300 web pages across a diverse client base. I identified opportunities to enhance content quality and improve search engine optimization (SEO) performance, resulting in a 30% increase in repeat business. I’m confident my marketing and web page development expertise would be a strong asset for the editor position at your organization.

Innovate Web Solution’s reputation for producing dynamic web content draws me to apply for this position. As a senior editor, I pride myself on my ability to enhance brand messaging for client websites. I believe my experience in editing and content development will continue to grow your prestigious reputation based on the following accomplishments from my career:

• Led the development, editing, and publishing of web page copy for client accounts valued at up to $130,000 and managed a team of over 20 copywriters, editors, and marketing specialists
• Performed quality assurance reviews on drafts from the creative team and identified opportunities to refine language, brand messaging, and keyword optimization, which generated increases of 50% to 100% in organic traffic for customer sites
• Coordinated cross-functionally with graphic designers, web developers, and client stakeholders to ensure alignment with brand identity and customer goals

I would like to schedule an interview to provide more insights into how my editing and SEO experience can help drive success for your clients. Feel free to contact me at your earliest convenience for any additional questions you may have. I appreciate your time and consideration.

Candace Brown

John Smith Human Resource Manager |  [email protected]  | (1654) 739-9183 | 678 Location Rd., San Antonio, TX 78206

February 9, 2024

Julie Jefferson Senior Hiring Officer The People Company (346) 024-7536 [email protected]

Dear Ms. Jefferson,

In my current position, I implemented a new employee retention plan, which resulted in a 50% reduction in the total employee turnover rate within the company. The retention plan included an employee wellness program, additional staff benefits and an internal promotions program. I believe this is a great example of my success and demonstrates that I could be a great asset to The People Company’s team.

With 12 years of experience in Human Resources and a degree in Human Resource Management, I was drawn to The People Company because of the firm’s impressive employee retention rate and reputation for high-performing staff.

If I were to secure a role at The People Company, I assure you I will bring an even greater rate of success to the team. My previous accomplishments include:

• Improved employee satisfaction by 28% via an incentive program.
• Increased the speed of paperwork processing time by 30% in one year.
• Established new application requirements to increase the quality of interviewees.

I would like to set up an interview to discuss further my capabilities, work experience and the benefits I can bring to The People Company team.

P.S. — I’d also like to tell you all about how I was shortlisted for an HR Excellence award!

Selena Ramirez Customer Success Manager | [email protected] | (123) 456-7890 | Miami, FL 12345 | LinkedIn

Rachel Johnson Hiring Manager Advanced Marketing Solutions (987) 654-3210 [email protected]

Dear Ms. Johnson,

At Brand Storytelling Inc., I led the development of the customer success departments and oversaw a team of more than 60 personnel to deliver brand consulting and digital marketing services. By establishing new support models, my team improved client satisfaction scores from 85% to 94% for top accounts. I can achieve similar success for your organization in the customer success manager position.

Advanced Marketing Solutions has a reputation for excellence in its dedication to customer care, which strongly aligns with my professional background. I’m confident I can help your organization continue to enhance its delivery of marketing consulting services based on my career achievements:

• Built, developed, and managed the customer success department and defined strategies to enhance the client experience for accounts valued at up to $15 million
• Coordinated with the director of marketing to refine digital marketing services based on brand objectives and market expansion opportunities, resulting in a 94% customer satisfaction rating
• Led the customer onboarding process, identified opportunities to enhance client engagement, and served as the point of contact for senior management and stakeholders

I would like to schedule an interview to provide more insights into how my expertise in organizational development can help you improve your customer success department. You may contact me via phone or email at your earliest convenience. I appreciate your time and consideration.

Selena Ramirez

Do I really need a cover letter for my job search? -

Yes, in most cases. According to statistics gathered by LinkedIn , over 60% of employers require cover letters from applicants. In addition, over 83% of hiring managers in the study noted that they frequently read cover letters and considered them during the application process. This is also supported by Forbes , who cites a study published by Business and Professional Communication Quarterly. These findings indicated that 56% of employers valued the cover letter as a part of candidate assessment.

What’s the best way to start a cover letter? -

With a clear example of your success in the role you’re after. The concept of “show, don’t tell” absolutely applies to your cover letter’s opening. For instance, don’t just tell the hiring manager you’re a “proactive program manager.” Show you’re proactive by citing a time you exceeded expectations or found a new way to enhance project oversight.

What should my cover letter’s design look like? -

Your resume’s. Carry over all of that document’s basic format settings , like font style, line spacing, and page margins. Also, copy in the exact same contact header.

How long should my cover letter be? -

No more than one page, or around 250 words. Resist the urge to tell your whole career story, even if you have extensive background in your target role. Give just enough detail to pique hiring managers’ interest so they look closely at your resume.

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Jacob Meade

Certified Professional Resume Writer (CPRW, ACRW)

Jacob Meade is a resume writer and editor with nearly a decade of experience. His writing method centers on understanding and then expressing each person’s unique work history and strengths toward their career goal. Jacob has enjoyed working with jobseekers of all ages and career levels, finding that a clear and focused resume can help people from any walk of life. He is an Academy Certified Resume Writer (ACRW) with the Resume Writing Academy, and a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers & Career Coaches.

Frank Hackett

Certified Professional Resume Writer (CPRW)

Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).

Build a Resume to Enhance Your Career

• How to Build a Resume Learn More
• Basic Resume Examples and Templates Learn More
• How Many Jobs Should You List on a Resume? Learn More
• How to Include Personal and Academic Projects on Your Resume Learn More

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60+ Cover Letter Examples in 2024 [For All Professions]

No matter where you are in your career, or what job you’re applying for, submitting a cover letter with your resume is a must . 

Done right, a cover letter will effectively complement your resume and explain to the hiring manager in more detail why you’re the right person for the job.

Writing a cover letter, however, is easier said than done. 

You have to effectively demonstrate that you’ll be able to perform the responsibilities listed in the job description and that you’d be a better fit for the company compared to other candidates. 

And unless you’re a professional writer, this can be a very hard task.

Fortunately, we created these cover letter examples to inspire you and help you get started with your own cover letter!

Let’s dive in!

21 Cover Letter Examples 

#1. career change cover letter example .

Here’s what this cover letter does right:

• Has an ideal length. This cover letter includes all the relevant information for the hiring manager without getting into too much detail.
• Relevant introduction. The candidate explains that they’re changing careers and why they want to work in this new field from the get-go.
• Explains their related experience. The candidate explains how their previous experience in retail sales can help them succeed in PR.

Check out our guide video guide to learn how to write a Cover Letter that gets you HIRED!

#2. Recent Graduate Cover Letter Example 

• Personally greets the hiring manager. The candidate has taken the time to find the hiring manager’s name and address them by it, which makes the opening of the cover letter much more personal.
• Wraps up with a call to action. The candidate wraps up the cover letter by suggesting a meeting with the hiring manager, which makes them more memorable.
• Explains why the candidate is the right person for the internship. In this cover letter for an internship , the candidate explains how they’ve previously interned in a different firm, which gives them the experience to succeed in this role.

Have you just graduated from college? Make sure to check out our guide on writing an entry-level cover letter from start to finish! 

#3. Middle Management Cover Letter Example

• Use of bullet points. The candidate presents the information in a concise and reader-friendly way, making it easy for the hiring manager to find their key achievements. 
• Formal closing. The candidate has used a formal and polite tone to conclude their cover letter, which combined with a call to action makes them look professional and passionate about getting the job. 
• Explains how the company would benefit from hiring them. The candidate outlines exactly what they could do for the company, which not only highlights their skills but also shows they’ve done their research on the company’s needs. 

#4. Business Manager Cover Letter Example

• Detailed header. In addition to the must-have contact details, this candidate has also included their professional Twitter and LinkedIn profiles, making it easy for the hiring manager to look more closely into their career. 
• Concise and to the point. This candidate has used short paragraphs and bullet points to make the cover letter easy to skim through. 
• Wraps up with a call to action. By letting the hiring manager know they’ll be contacting them soon, they’re more likely to make an impression.

Check out this article for a complete writing guide and an inspiring business manager resume sample. 

#5. Ph.D. Cover Letter Example

Here’s what this cover letter does right: 

• Attention-grabbing introduction. In the opening paragraph, this candidate explains why they’re passionate about pursuing a Ph.D. in great detail. 
• Explains the candidate’s qualifications in detail. The candidate builds on their passion by explaining how they’re also qualified for the degree because of their education history and academic achievements. 

#6. Senior Executive Cover Letter Example

• Professional and minimalistic template. This senior executive has used a professional but minimalistic template that lets their work experience do the talking. 
• Achievement-oriented opening paragraph. Right from the get-go, this candidate explains what makes them so good at their job, effectively grabbing the hiring manager’s attention.  
• Wraps up with a call to action. By suggesting to have a meeting and discussing how they can help the company meet its goals, the candidate stands more chance to make a positive lasting impression. 

#7. Architect Cover Letter Example 

• Modern resume template. This architect has picked a template that perfectly matches his industry, as it is professional and modern at the same time. 
• A personal greeting to the HR. They address the hiring manager by their first name, which helps make a better first impression. 
• Measurable achievements. By quantifying their achievements, the candidate proves their achievements instead of just claiming them.

Struggling with your architect resume ? Check out our full guide!

#8. Business Analyst Cover Letter Example 

• Detailed contact information. The candidate has listed both their LinkedIn and Twitter profiles, providing the HR manager an opportunity to learn more about the candidate.  
• Mentions what the candidate can do for the company. This cover letter doesn’t just explain why the job would be great for the candidate, but also how the candidate would benefit the company. Win-win, right? 
• Error-free and reader-friendly. It’s super important for the cover letter to have no spelling or grammatical errors and be reader-friendly. This candidate made sure they did both.

Need a resume alongside your cover letter? Check out our guide on how to write a business analyst resume . 

#9. Consultant Cover Letter Example 

• Professional cover letter template. Being an experienced consultant, this candidate has picked a professional template that doesn’t steal the spotlight from their achievements. 
• Experience and achievement-oriented. The candidate has effectively elaborated on their top achievements relevant to the job. 
• Highlights the candidate’s passion. To show they want the job, this candidate has also explained how passionate they are about their profession.

For more advice on landing a job as a consultant, check out our guide to writing a consultant resume .

#10. Digital Marketing Cover Letter Example

• Creative cover letter template. This digital marketer highlights their originality by picking a creative cover letter template. 
• Lists the candidate’s awards. The candidate has taken advantage of the cover letter to list their most noteworthy awards in the industry. 
• Concludes with a call to action. As they used a call to action to conclude their cover letter, the HR manager will be more likely to remember them.

Want to take your digital marketing resume to the next level? Check out our guide!

#11. Graphic Designer Cover Letter Example 

• Detailed contact information. The candidate has included additional contact information such as their website link, as well as their LinkedIn and Twitter profiles.  
• Ideal length. This cover letter is concise, which means that the HR manager is more likely to read it from start to finish.  
• Draws attention to the candidate’s strong points. Although this candidate is a recent college graduate, they’ve managed to effectively show that they have enough knowledge and experience to do the job right.

Read this guide to write a graphic designer resume that’s just as good as your cover letter!

#12. Administrative Assistant Cover Letter Example

• Minimalistic cover letter template. The candidate picked a well-designed but minimalistic template for their cover letter. 
• Focused on skills and achievements. This cover letter is packed with the candidate’s skills and achievements, proving he can be an excellent employee. 
• Formal closing. Politeness can go a long way and the candidate has used this to their advantage to make an impression. 

Our article on how to write an administrative assistant resume can help you take your job application to the next level.

#13. Front Desk Cover Letter Example

• Modern cover letter template. This template incorporates memorable colors and clear lines, which make the cover letter very visually appealing. 
• Attention-grabbing introduction. Using an attention-grabbing intro, the candidate is more likely to make an impression. 
• Calls the HR to action. By including a call to action, the candidate is reminding the HR of their immediate availability. 

#14. Human Resources Cover Letter Example

• It is concise and to the point. The candidate doesn’t dwell on unimportant details the HR won’t be interested in. 
• Uses a traditional cover letter template. The cover letter design is more on the conventional side, which fits the industry better. 
• Highlights the candidate’s strong points. The candidate has rich work experience and they use the cover letter to elaborate on it. 

This HR resume guide can help you get your resume just right.

#15. Sales Agent Cover Letter Example 

• Attention-grabbing cover letter template. As a salesperson, this candidate knows how important first impressions are, so they’ve picked a catchy cover letter template. 
• Has an ideal length. At the same time, they’ve also made sure to keep their cover letter at just the right length. 
• Lists the candidate’s career highlights. The candidate has made perfect use of the space by mentioning their most impressive professional achievements. 

Check out this sales agent resume guide to create an attention-grabbing sales resume .

#16. Receptionist Cover Letter Example

• Modern but minimalistic cover letter template. The template’s design hints the candidate is creative but professional at the same time. 
• Uses a catchy introduction. The candidate has used an attention-grabbing opening paragraph to catch HR’s attention. 
• Concludes the cover letter formally. The candidate proves that they’re polite and well-spoken, a quality very much important for the role they’re applying for. 

Take your receptionist resume to the next level with this receptionist resume guide .

#17. Information Technology Cover Letter Example

• Mentions measurable achievements. Numbers make an impact, which is why this candidate has included measurable achievements. 
• Lists both soft and hard skills. The candidate has mentioned a great mix of soft and hard skills, showing how well-rounded they are. 
• Contains relevant contact information. The candidate’s GitHub, website name, LinkedIn, and Twitter profiles are all great additions to the resume. 

Looking for tips to help you write a great IT resume ? Check out our guide!

#18. Real Estate Cover Letter Example

• Ideal length. Short and to the point, this cover letter is bound to get noticed by the HR manager. 
• Wraps up with a call to action. This candidate reinforces the HR to call them back through a final call to action. 
• Mentions the right skills. On top of their sales accomplishments, the candidate touch upon important soft skills such as customer service and communication . 

This real estate resume guide will help you take your resume from good to great.

#19. Teacher Cover Letter Example

• Mentions relevant contact information details. This candidate has included optional (but relevant) contact information details, such as their LinkedIn, Quora, and Medium profiles. 
• Achievement-oriented. The candidate has elaborated on their achievements in more detail throughout their cover letter. 
• Highlights the candidate’s passion. For some jobs, being passionate is much more important than for others. Teaching is one of these jobs, which is why this candidate explains their passion for the job. 

Our guide on how to write a teacher resume has all the tips you need to land the job.

#20. Project Manager Cover Letter Example

• Leverages a catchy introduction. Through a catchy introductory paragraph, this candidate is sure to grab the HR’s attention and get them to read the rest of their cover letter.
• Lists measurable accomplishments. This candidate explains exactly what they’ve achieved using numbers and hard data. 
• Personally greets the HR. A personal greeting sounds much better than “Dear Sir/Madam,” and the candidate knows this. 

This guide on how to write a project manager resume can help you perfect your appication.

#21. Paralegal Cover Letter Example

• Minimalistic cover letter template. This cover letter design looks good but doesn’t steal the show from the candidate’s abilities.
• Mentions the candidate’s academic achievements and extracurricular activities. Although the candidate is a recent graduate, they’ve used the cover letter to explain they have enough skills and achievements to do the job.
• Lists measurable achievements. The candidate proves they did well in their internship by mentioning quantifiable achievements.

Check out this paralegal resume guide to perfect yours.

40+ More Cover Letter Examples and Guides 

Couldn’t find a cover letter example for your field? Do not worry.

Below you can find a number of other cover letter examples for different fields and industries:

• Acting Cover Letter Examples
• Accounting Cover Letter Examples
• Administrative Assistant Cover Letter Examples
• Architecture Cover Letter Examples
• Attorney Cover Letter Examples
• Barista Cover Letter Examples
• Bartender Cover Letter Examples
• Business Cover Letter Examples
• Business Analyst Cover Letter Examples
• College Student Cover Letter Examples
• Computer Science Cover Letter Examples
• Construction Cover Letter Examples
• Consultant Cover Letter Examples
• Customer Service Cover Letter Examples
• Data Analyst Cover Letter Examples
• Data Entry Cover Letter Examples
• Dental Assistant Cover Letter Examples
• Digital Marketing Cover Letter Examples
• Elementary Teacher Cover Letter Examples
• Engineering Cover Letter Examples
• Executive Assistant Cover Letter Examples
• Finance Cover Letter Examples
• Graphic Design Cover Letter Examples
• Healthcare Cover Letter Examples
• Human Resources Cover Letter Examples
• IT Cover Letter Examples
• Law Cover Letter Examples
• Management Cover Letter Examples
• Marketing Cover Letter Examples
• Mechanical Engineering Cover Letter Examples
• Medical Assistant Cover Letter Examples
• Nurse Practitioner Cover Letter Examples
• Physician Cover Letter Examples
• Project Manager Cover Letter Examples
• Receptionist Cover Letter Examples
• Retail Cover Letter Examples
• Sales Cover Letter Examples
• Social Work Cover Letter Examples
• Software Engineer Cover Letter Examples
• Substitute Teacher Cover Letter Examples
• Teacher Assistant Cover Letter Examples
• Team Leader Cover Letter Example

What is a Cover Letter? 

A cover letter is a one-page document that you submit as part of your job application, alongside your resume . 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can give the hiring manager more insight into what makes you a good candidate and help them make up their mind about whether they should invite you for an interview. A bad cover letter, though, will get ignored (at best) and lose you the job (at worst).

So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

The first thing to remember is that a cover letter is a supplement to your resume, not a replacement. Meaning, you shouldn’t just repeat whatever is mentioned in your resume and call it a day. 

Optimally, you should use your cover letter to shed more light on your skills and qualifications, as well as explain anything you didn’t have space for in your resume (e.g. a career gap or why you’re changing careers).

If you’re writing a cover letter for the first time, though, putting all this together might seem pretty tough. 

Fortunately, you can follow our tried-and-tested format to make the experience much easier:

• Header - Input your contact information.
• Greeting the hiring manager - Open the cover letter with a “Dear Sir or Madam,” or use the hiring manager’s name if you know what that is.
• Opening paragraph - Grab the hiring manager’s attention by getting straight to the point. Mention what your professional experiences are, and what role you’re applying for.
• The second paragraph - Explain why you’re the perfect candidate for the job. Mention your top 2-3 achievements, your top skills, why you want to work in that specific industry, and whatever else is relevant.
• The third paragraph - End your cover letter with a call to action. E.g. “I would love to meet personally and discuss how I can help Company X.”
• Formal closing - Something like this: “Thank you for your consideration. Best, John Doe.”

Here’s what this looks like in practice:

9 Tips to Write a Cover Letter (the Right Way)

Now that we've covered the basics, let's talk about cover letter tips . Below, we'll give you all the knowledge you need to take your cover letter from "OK" to "great."

#1. Pick the right template

A good cover letter is all about leaving the right first impression.

And what’s a better way to leave a good impression than through a professional, well-formatted, and visual template?

You can simply pick one of our tried-and-tested cover letter templates and you’ll be all set!

#2. Add your contact details on the header

The best way to start your cover letter is through a header. 

Here’s what you want to include there:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

Optionally, you can also include the following:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your content portfolio site or blog.

#3. Greet the hiring manager the right way

Once you’ve listed all your relevant contact information, it’s time to address the hiring manager reading your cover letter. 

A good practice here is to find the hiring manager’s name and address them directly instead of using the traditional “dear sir or madam.” This shows that you’re really invested in the company and that you took your time to do some research about the job.

So, how can you find out the hiring manager’s name?

One way to do this is by looking up the head of the company’s relevant department on LinkedIn. Let’s say you’re applying for the position of Communication Specialist at Novoresume. The hiring manager is probably the Head of Communications or the Chief Communications Office.

Or let’s say you’re applying for the position of server at a restaurant. In that case, you’d be looking to find out who the restaurant manager is.

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

If you still can’t find out the hiring manager’s name, here are several other greetings you can use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

#4. Create an attention-grabbing introduction

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The problem with most cover letter opening paragraphs, though, is that they’re usually extremely generic, often looking something like this: 

Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

As you can probably tell, this opening paragraph doesn’t tell the hiring manager anything other than that you’ve worked the job before - and that’s not really helpful in setting you apart from other candidates. 

What you want to do, instead, is start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position. 

For example:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as my excellence in sales, makes me the right candidate for the role of X at Company Y.

The second example shows how the candidate is a top performer. The first just shows that they’ve worked a sales job before.

Which one are YOU more likely to invite for an interview?

#5. Show you’re the perfect person for the job

One great thing about cover letters is that they allow you to expand more on the top achievements from your resume and really show the hiring manager that you’re the right person for the job. 

A good way to do that is to first read the job ad and really understand what skills/experiences are required, and then to ensure that your cover letter touches upon the said skills or experiences.

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+. As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. This means I created the ad copy and images, as well as picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

#6. Explain why you’re a great company fit

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

To convince the hiring manager that you’re a great company fit, do some research on the company and find out what it is you like about them, or about working there. You want to know things like:

• What’s the company’s business model?
• What’s the company's product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

Then, turn your top reasons for liking to work there into text and add them to your cover letter! 

#7. Wrap up with a call to action

To make the end of your cover letter as memorable as possible, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Mention anything you’ve left out that you think could help the hiring manager make up your mind.
• Thank the hiring manager for their time. After all, it never hurts to be polite. 
• Finish the cover letter with a call to action. A call to action is a great way to make your cover letter ending as memorable as possible. 

#8. Write a formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions in a cover letter:

• Best Regards,
• Kind Regards,

#9. Proofread your cover letter

Last but not least, make sure to always proofread each and every document that you’ll be including in your job application - cover letter included. 

The last thing you want is to be claiming you’re a great candidate for the job with a cover letter full of typos! 

For an even more comprehensive guide on how to write an impactful cover letter , check out our article ! 

Cover Letter Writing Checklist 

Frequently Asked Questions

Do you still have some questions about cover letters? Check out the answers below:

1. How do I write a simple cover letter? 

To write a cover letter that’s simple but also professional, make sure to include a header with your personal information, a formal greeting to the hiring manager, an attention-grabbing opening paragraph, a second paragraph explaining why you’re a good candidate for the job, and a formal closing (preferably with a call to action). 

2. What are the 3 parts of a cover letter? 

The three parts of a cover letter are: 

• The introduction , namely the header, the greeting to the hiring manager, and the opening paragraph. 
• The sales pitch is usually the body of the cover letter. 
• The conclusion involves a formal closing and a signature line.

3. What makes a great cover letter?

A great cover letter should be personalized for each job you’re applying for, instead of being overly generic. It’s also preferable to address the hiring manager by their name and not use the overly-used “Dear Sir/Madam.”

To make a great first impression, you should mention 1-2 of your top achievements in your opening paragraph - the more job-specific they are, the better. Also, don’t stop at showing the hiring manager why you’re a great candidate for the job. Make sure to also talk about how you’re a good culture fit for the company.

Last but not least, wrap up your closing paragraph with a call to action to give the hiring manager a little extra something to remember you by. 

4. When is a cover letter necessary?

Unless the job ad specifically states otherwise, you should always include a cover letter with your job application .

Even if the hiring manager doesn’t read it, you will look more professional simply by including one.

And that’s a wrap! We hope our cover letter examples and writing tips will inspire you to write a cover letter that will land you your next job.

If you’re looking for more invaluable career advice and articles, make sure to check out our career blog , or any of these related articles: 

• How to Write a Resume
• Cover Letter Mistakes to Avoid at All Costs
• Cover Letter Format (w/ Examples & Free Templates)

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Cover Letters

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How to Write a Cover Letter That Will Get You a Job

I’ve read thousands, maybe tens of thousands, of cover letters in my career. If you’re thinking that sounds like really boring reading, you’re right. What I can tell you from enduring that experience is that most cover letters are terrible — and not only that, but squandered opportunities. When a cover letter is done well, it can significantly increase your chances of getting an interview, but the vast majority fail that test.

So let’s talk about how to do cover letters right.

1. First, understand the point of a cover letter.

The whole idea of a cover letter is that it can help the employer see you as more than just your résumé. Managers generally aren’t hiring based solely on your work history; your experience is crucial, yes, but they’re also looking for someone who will be easy to work with, shows good judgment, communicates well, possesses strong critical thinking skills and a drive to get things done, complements their current team, and all the other things you yourself probably want from your co-workers. It’s tough to learn much about those things from job history alone, and that’s where your cover letter comes in.

Because of that …

2. Whatever you do, don’t just summarize your résumé.

The No. 1 mistake people make with cover letters is that they simply use them to summarize their résumé. This makes no sense — hiring managers don’t need a summary of your résumé! It’s on the very next page! They’re about to see it as soon as they scroll down. And if you think about it, your entire application is only a few pages (in most cases, a one- or two-page résumé and a one-page cover letter) — why would you squander one of those pages by repeating the content of the others? And yet, probably 95 percent of the cover letters I see don’t add anything new beyond the résumé itself (and that’s a conservative estimate).

Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you’re applying for an assistant job that requires being highly organized and you neurotically track your household finances in a detailed, color-coded spreadsheet, most hiring managers would love to know that because it says something about the kind of attention to detail you’d bring to the job. That’s not something you could put on your résumé, but it can go in your cover letter.

Or maybe your last boss told you that you were the most accurate data processor she’d ever seen, or came to rely on you as her go-to person whenever a lightning-fast rewrite was needed. Maybe your co-workers called you “the client whisperer” because of your skill in calming upset clients. Maybe you’re regularly sought out by more senior staff to help problem-solve, or you find immense satisfaction in bringing order to chaos. Those sorts of details illustrate what you bring to the job in a different way than your résumé does, and they belong in your cover letter.

If you’re still stumped, pretend you’re writing an email to a friend about why you’d be great at the job. You probably wouldn’t do that by stiffly reciting your work history, right? You’d talk about what you’re good at and how you’d approach the work. That’s what you want here.

3. You don’t need a creative opening line.

If you think you need to open the letter with something creative or catchy, I am here to tell you that you don’t. Just be simple and straightforward:

• “I’m writing to apply for your X position.”

• “I’d love to be considered for your X position.”

• “I’m interested in your X position because …”

• “I’m excited to apply for your X position.”

That’s it! Straightforward is fine — better, even, if the alternative is sounding like an aggressive salesperson.

4. Show, don’t tell.

A lot of cover letters assert that the person who wrote it would excel at the job or announce that the applicant is a skillful engineer or a great communicator or all sorts of other subjective superlatives. That’s wasted space — the hiring manager has no reason to believe it, and so many candidates claim those things about themselves that most managers ignore that sort of self-assessment entirely. So instead of simply declaring that you’re great at X (whatever X is), your letter should demonstrate that. And the way you do that is by describing accomplishments and experiences that illustrate it.

Here’s a concrete example taken from one extraordinarily effective cover-letter makeover that I saw. The candidate had originally written, “I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.” That’s pretty boring and not especially convincing, right? (This is also exactly how most people’s cover letters read.)

In her revised version, she wrote this instead:

“In addition to being flexible and responsive, I’m also a fanatic for details — particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure that every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.”

That second version is so much more compelling and interesting — and makes me believe that she really is great with details.

5. If there’s anything unusual or confusing about your candidacy, address it in the letter.

Your cover letter is your chance to provide context for things that otherwise might seem confusing or less than ideal to a hiring manager. For example, if you’re overqualified for the position but are excited about it anyway, or if you’re a bit underqualified but have reason to think you could excel at the job, address that up front. Or if your background is in a different field but you’re actively working to move into this one, say so, talk about why, and explain how your experience will translate. Or if you’re applying for a job across the country from where you live because you’re hoping to relocate to be closer to your family, let them know that.

If you don’t provide that kind of context, it’s too easy for a hiring manager to decide you’re the wrong fit or applying to everything you see or don’t understand the job description and put you in the “no” pile. A cover letter gives you a chance to say, “No, wait — here’s why this could be a good match.”

6. Keep the tone warm and conversational.

While there are some industries that prize formal-sounding cover letters — like law — in most fields, yours will stand out if it’s warm and conversational. Aim for the tone you’d use if you were writing to a co-worker whom you liked a lot but didn’t know especially well. It’s okay to show some personality or even use humor; as long as you don’t go overboard, your letter will be stronger for it.

7. Don’t use a form letter.

You don’t need to write every cover letter completely from scratch, but if you’re not customizing it to each job, you’re doing it wrong. Form letters tend to read like form letters, and they waste the chance to speak to the specifics of what this employer is looking for and what it will take to thrive in this particular job.

If you’re applying for a lot of similar jobs, of course you’ll end up reusing language from one letter to the next. But you shouldn’t have a single cover letter that you wrote once and then use every time you apply; whatever you send should sound like you wrote it with the nuances of this one job in mind.

A good litmus test is this: Could you imagine other applicants for this job sending in the same letter? If so, that’s a sign that you haven’t made it individualized enough to you and are probably leaning too heavily on reciting your work history.

8. No, you don’t need to hunt down the hiring manager’s name.

If you read much job-search advice, at some point you’ll come across the idea that you need to do Woodward and Bernstein–level research to hunt down the hiring manager’s name in order to open your letter with “Dear Matilda Jones.” You don’t need to do this; no reasonable hiring manager will care. If the name is easily available, by all means, feel free to use it, but otherwise “Dear Hiring Manager” is absolutely fine. Take the hour you just freed up and do something more enjoyable with it.

9. Keep it under one page.

If your cover letters are longer than a page, you’re writing too much, and you risk annoying hiring managers who are likely sifting through hundreds of applications and don’t have time to read lengthy tomes. On the other hand, if you only write one paragraph, it’s unlikely that you’re making a compelling case for yourself as a candidate — not impossible, but unlikely. For most people, something close to a page is about right.

10. Don’t agonize over the small details.

What matters most about your cover letter is its content. You should of course ensure that it’s well-written and thoroughly proofread, but many job seekers agonize over elements of the letter that really don’t matter. I get tons of  questions from job seekers  about whether they should attach their cover letter or put it in the body of the email (answer: No one cares, but attaching it makes it easier to share and will preserve your formatting), or what to name the file (again, no one really cares as long as it’s reasonably professional, but when people are dealing with hundreds of files named “resume,” it’s courteous to name it with your full name).

Approaching your cover letter like this can make a huge difference in your job search. It can be the thing that moves your application from the “maybe” pile (or even the “no” pile) to the “yes” pile. Of course, writing cover letters like this will take more time than sending out the same templated letter summarizing your résumé — but 10 personalized, compelling cover letters are likely to get you more  interview invitations  than 50 generic ones will.

Find even more career advice from Alison Green on her website,  Ask a Manager . Got a question for her? Email  [email protected] .

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Department of Economics

• Undergraduate

18 Résumé Writing Tips to Help You Stand Out

By  Allison Pohle

Updated May 11, 2021 2:15 pm ET

• A résumé isn’t just a list of every job you’ve ever had. It should demonstrate your accomplishments.
• Mirror language used in the job posting so your résumé isn’t discarded by an applicant tracking system.
• Use a clean and simple format. 

Companies increasingly  rely on software  to sort through applicants, which is why it is essential to tailor your résumé to ensure it makes the cut. Applicant tracking systems sort, scan and rank applicants by looking for keywords in applications. Although these programs can save time and money for employers, about 60% said such tools cause them to miss some qualified candidates, according to a 2016 survey of 1,200 job seekers and managers by CareerArc, a human-resources technology company, and Future Workplace, a research firm. Here’s how to make your résumé stand out to robots and humans alike. 

1. Highlight your achievements in your résumé. 

A common mistake job seekers make is believing a résumé is a recap of your career, when in reality, it should convey what you have accomplished, says Christy Noel, a career expert and author of “Your Personal Career Coach.” 

“I always say, spend less of your real estate describing your job, and more time describing your results,” says Ms. Noel.  

2. Customize your résumé.

Read over the job posting, and think about the work experience you have had that is most directly relevant to the position you are pursuing. You can leave out some past jobs and internships if the experience you had wasn’t related. Whatever you do: Don’t submit a generic résumé to dozens of postings. “Even if you have the best experience, if your résumé isn’t speaking directly to the position in which you are applying, there is a strong chance you’ll never even get an interview,” says Demisha Jennings, a certified professional résumé writer and founder and owner of She Assists LLC.  

The same applies to your cover letter. It is your chance to provide more detail on how your experience will help you succeed in the job.  Read our cover letter guide  for how to write one that makes you stand out.

3. Decide how to format your résumé.

Most of the time, a chronological résumé will work well for communicating your past experience. But, in some cases, a functional or hybrid résumé might be more appropriate.  Read more about résumé formats here.

4. Make your contact information easy to find.

Include your name, phone number, email address, city and state. It may also be appropriate to include the URL to your LinkedIn profile. You want it to be easy for hiring managers to reach out.

In addition to making it easy to connect with you, it is important to your job search that you grow your network.  Read our networking guide  for tips on how to do so.

5. Consider adding a summary. 

Many résumé templates leave space for an objective statement, outlining career goals, but that approach is outdated, says Ms. Jennings. Instead, consider a carefully worded summary. The summary is often the first place a hiring manager will look, and gives you an opportunity to introduce your skills high up on the page. You can also work in relevant keywords from the job description. “Recruiters are looking for what you can bring to the table and what you’ve done, rather than you saying, ‘I’m seeking a position,’” Ms. Jennings says. 

6. Great résumés should stand out to skim readers.

Most recruiters spend just a few seconds skimming through a résumé—with an average in one study of  7.4 seconds.  

To have the best chance of making an impression, ensure your job titles, company names and dates of employment are easy to read. The sections of your résumé should be adequately spaced, too, says Dana Leavy-Detrick, founder and director of Brooklyn Resume Studio. 

For additional ways to make a good impression on recruiters and headhunters, read  our guide on how to work with headhunters .

7. Make your résumé robot-friendly. 

Structure your résumé to meet the requirements of an applicant tracking system to give yourself the best chance of having it reach an actual human. Ms. Leavy-Detrick suggests the following:

• Optimize keywords.  Use the same words and language that are in the job description. For example, three different companies might describe the same role as “programmer,” “developer” or “software engineer.” 
• Use a straightforward format.  Avoid tables and text-based graphics, which might not get picked up by a scan of the résumé. Sans-serif fonts such as Arial or Helvetica are also best to ensure readability.
• Think about order.  When formatting each line item of work experience, list the company name first, followed by the job location (city, state), your job title, and your start and end dates. Some résumés can get lost if the dates are listed before the job title. 

8. Prioritize relevant keywords. 

Tailoring your skills to include language from the job posting is an important way to let both the applicant tracking system and, eventually, a hiring manager, see how your prior qualifications tie into the job requirements. But just because you have a résumé full of keywords doesn’t mean you’ll automatically get an interview. “The ATS isn’t there to help the job seeker, it is there to help the employer review your skills against their most important qualifications,” says Ashley Watkins, a career coach and résumé writer with Write Step Résumés LLC. 

9. Craft compelling and concise bullet points.

The goal of a résumé is to list your accomplishments, rather than every duty you performed in the role. Résumé-writing experts recommend including no more than five bullet points per prior job listed. 

• Don’t focus on tasks.  Many job seekers describe what they did every day, such as answering phones or creating marketing materials, Ms. Watkins says. “Simply copying and pasting the job description doesn’t account for the things you did great, that you did above and beyond your peers,” she says.
• Instead, explain what those tasks achieved.  Emphasize your results. Ms. Watkins suggests asking yourself “Did I save [the employer] money? Did I save time? Did I improve a process? Did I build a relationship?” These will help you format your bullet points.
• Use metrics.  Say what you achieved, then contextualize it—with figures if possible. You might not be able to put a monetary value on every accomplishment, but you can frame it by sharing details like the time it took or how many people were involved. “If you raised sales 50% in two months, that means a whole lot more than ‘I’m in charge of sales,’” Ms. Watkins says. 
• Don’t omit accomplishments that aren’t quantifiable.  Not every achievement will have metrics to show success. If there are figures, you might not always have access to them. But that shouldn’t stop you from including them, says Ms. Leavy-Detrick. Perhaps you had a positive impact on the culture of an organization, or improved a struggling relationship with a client. These efforts could help to demonstrate your  soft skills.

10. Focus on transferable skills if you lack experience.

If you are applying for a job in a new field or you are an entry-level applicant and don’t have much direct experience, don’t worry. Highlight transferable skills you have developed in the past that will serve you well in the position, says Ms. Leavy-Detrick. For example, you could play up leadership skills you developed participating in an extracurricular activity or time-management skills you learned in a prior job.

11. Go beyond your work history, and include all relevant experience.

If you are new to the workforce, or are job-hunting after being laid off, you could also include related experience that was outside of a traditional full-time job, says Ms. Watkins. For example, you can highlight volunteer work, consulting projects or educational training, all as part of making the case for your unique value, she says.

12. Don’t worry too much about gaps in your résumé.

The Covid-19 pandemic economy resulted in many people being laid off or furloughed. Ms. Watkins says the 2020 job market reminds her of 2008, when she worked as a recruiter. The expectation at that time, she says, was that candidates would have  gaps  on their résumés or list more short-term positions. While it isn’t necessary to directly address the gaps in your résumé, you should be  prepared to talk about them in an interview . “The focus should not be centered on the fact that you were furloughed or laid off, it should be focused on you and your skills and what you do that impacts the company’s bottom line in a positive way,” Ms. Watkins says.

While it is common to list the months and years you started and ended positions in the job history section, you could just use years. This will draw less attention to a six- or eight-month gap, says Ms. Leavy-Detrick. 

13. Highlight relevant skills.

It is common to  add a skills section to your résumé , outlining expertise relevant to the position. You can include languages you speak, technical skills or courses you have done. If you lack experience, you can also complete some trainings, which you can find on LinkedIn and elsewhere, related to the job you are applying for and add the courses in this section, says Ms. Jennings.

14. Prioritize work experience over education.

The professional experience you have had is often more relevant to the position than your education history, which is why the work experience should be listed first. In the “Education” section, you should list where you attended college, if applicable, or the highest level of education you have attained. If you graduated with honors, you can flag that, but it isn’t necessary to list your GPA.

15. If you are early on in your career, a key résumé tip is to limit it to one page. 

If you are early on in your career, you should limit your résumé to one page. It is OK to start spilling onto a second page after you have eight to 10 years of experience, says Ms. Leavy-Detrick. 

16. Add some color for a stylish résumé that sets you apart. 

Your résumé should look clean and professional and you should keep applicant tracking systems in mind when formatting the document. But, if it is appropriate, you can add subtle accents of color in the section headings or in bars that separate sections as a way to differentiate your résumé. Ms. Leavy-Detrick doesn’t overstress the need for good design with her clients. “But it can definitely help,” she says. “When I say design, I don’t mean crazy graphic design. I mean having a polished application,” she says. “Think of it the same way you would coming dressed to an interview, it is part of your presentation, and so many people overlook this on the résumé.”

It may be appropriate to incorporate a more creative and graphic-based layout depending on the field in which you work and where you are applying. If you are applying for a position in a creative field, and you are emailing your résumé directly to a hiring manager, then it can be appropriate to use more designs, says Ms. Jennings. But if you are applying to a large company that uses an applicant tracking system or job portal, she says it is best to avoid using graphics unless you are working with a résumé writer who can help you get your resume through the system.

17. Proofread and double-check the formatting.

You may be eager to send your résumé or submit your application, but you should take the time to first check for typos and grammatical errors. You could also have a friend or family member look over it. When you are checking for errors, be sure to double-check the formatting. Sometimes the spacing can get thrown off when you save the file, so check how it looks as a saved document and, if you can, save it as a PDF before sending. 

18. Make sure the saved file name includes your name. 

Make less work for the hiring manager by including your full name in the file name of the résumé document.

What to read next

• How to Prepare for a Job Interview
• What Questions to Ask During a Job Interview
• Common Job Interview Questions and How to Answer Them
• How to Dress for a Job Interview
• How to Write a Thank-You Email After a Job Interview  
• How to Negotiate and Counter a Job Offer
• How to Negotiate Salary for a New Job: The Do’s and Don’ts
• Severance Pay: What It Is and Why You Should Negotiate a Package Before Accepting a Job

Corrections & Amplifications Ashley Watkins is a résumé writer with Write Step Résumés LLC. An earlier version of this article incorrectly said Write Steps LLC. (Corrected on Nov. 20)

Copyright ©2024 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8

Appeared in the November 23, 2020, print edition as '11 Résumé Tips to Help You Get Noticed

How to get ChatGPT to write your cover letter: step-by-step guide with exact prompts

• When applying for jobs, ChatGPT-4 can make the cover-letter writing process more manageable.
• An AI consultant shares tips for writing an effective cover letter using ChatGPT.
• Here's a step-by-step guide, including writing prompts and navigating ChatGPT's limitations. 

Generative AI can be an effective tool for time-consuming tasks like writing cover letters, but only if you know how to use it effectively.

As an AI consultant , marketing and design companies come to me when they need help learning to use AI tools like ChatGPT. I also help companies review potential employees for AI-specific roles by evaluating their understanding of current tools and trends.

Here's a step-by-step guide on how to get AI to write you a great cover letter that doesn't sound AI-generated. 

Learn the basics

ChatGPT works best with specific directions, so learn what makes a good cover letter before directing ChatGPT to write one. 

Isimemen Aladejobi, a career strategist, outlines three components of an effective cover letter. 

•  A strong introduction that demonstrates company or industry knowledge. Highlight something in the news that's relevant to your prospective department. Use this topical event to segue into why you're interested in this specific position.  Aladejobi recommends always referring to the job title and company by name.
• The body of the cover letter should convey why your skills and experience make you a perfect fit. Highlight what you brought to the table at your last job and connect it to the requirements of the role you're applying for. Even suggest initiatives you could start at the company.
• The sign-off should be simple. Aladejobi suggests, "I'm excited and looking forward to hearing from you," which she says demonstrates enthusiasm without being too wordy. 

With this in mind, you can now start prompting ChatGPT with confidence. 

Writing your cover letter in ChatGPT-4

Be aware of the token limit.

The token limit is ChatGPT's limit on recall and comprehension during a single session. ChatGPT has a token limit of 4,096, and according to OpenAI , 100 tokens are about 75 words.

If ChatGPT starts responding to prompts illogically, you've probably hit the limit. This message to help ChatGPT refocus:

" Please search this chat for the word strawberry and reread that message and provide me a summary of what you think we need to do. We're at step [#] of that message. Tell me if you want a recap of the previous steps, and I'll provide a summary. "

Related stories

Having this marker will keep ChatGPT on task and ensure an accurate end product. 

Step 1: Onboard ChatGPT to the task

ChatGPT needs very explicit instructions to complete tasks successfully. Below is the exact prompt to copy and paste into the chatbot. 

To apply for a job within your industry use this prompt: 

"Hi ChatGPT. You're now the best cover letter writer on earth. You and I will write a cover letter together for [job title] at [company]. I have [#] years of experience. Here's what we're going to do:

•  You will ask me at least 15 questions about my work history and vision for the role. Make at least one of the questions "What initiatives would you implement in this role?"
• I'm going to give you sections of the job description to read and you're going to generate a strategic plan for the cover letter based on my answers from step one and the job description for me to approve.
• I'm going to give you a news item about the company. Read it and tell me how you plan to connect it to my cover letter application.
• Use this format to write the cover letter:
• Begin with the news item based on my approval of your strategy. Conclude paragraph one: "When I came across this role, I knew it was the role for me. Let me tell you why."
• The next two to three paragraphs should be my career history with clear connections to the position requirements and desired skills. Make sure to say somewhere, "As your [position title], I'll," and include some of the initiatives.
• Wrap up with the following sentence, "I'm excited and looking forward to hearing from you."

If we exceed your token limit, let's use "strawberry" as our focus word so you can get reoriented. 

Please begin by summarizing what you think I want you to do."

If you're making a pivot in your career, remove this line from the prompt: " I have [#] years of experience ," and replace it with " I'm making a career transition from [industry] to [industry] so the cover letter needs to heavily showcase how my previous experience is an asset to [Company]. "

And add this to the first task: "Make another question about how I think my previous experience is an asset to this new industry."

Step 2: Check for understanding

ChatGPT should create a summary of this plan. Check that the summary is accurate. If it is, reply with " next step " or " yes ."

Ashley Couto

If ChatGPT gets confused, open a new chat and repaste the prompt.

Step 3: Answer the career questions and have ChatGPT generate a career summary

The bot should provide you with the 15 career questions. Each answer should be two or three sentences long. You can go over for one or two questions, but be wary of potentially hitting the token limit. 

Once you've answered all the questions, add this sentence and press enter:

" Please create a detailed summary of my responses that I can paste into ChatGPT so I don't have to answer all these questions again if I need to generate another cover letter. "

Copy and paste the summary into another document to use for other applications. 

Step 4: Input no more than 2,500 characters of the job description

Copy and paste only the pertinent details from the description into ChatGPT and delete the fluff. Keep skills and competencies, responsibilities, the role overview, and a little about the company if you think it would be helpful.

Step 5: Paste in a company press release or industry-specific news story

Once ChatGPT gives you its plan, decide whether you agree with its intent. If you do, indicate that you want to move forward and press return or make a change. 

With any AI tool, you must be an editor and strategic advisor. Do not assume that what it's generated is the right path. Exercise critical judgment and get ChatGPT to refine.

For example, after I provided the article, ChatGPT presented me with a summary that didn't highlight key issues on how Canadian media companies think about content. I gave it instructions to refine it.

Step 6: Generate the cover letter and revise it with ChatGPT

Once you've approved its strategic approach, ChatGPT will generate the cover letter. 

It will generate a first draft but probably won't be ready for use yet. It's your job now to go back in and revise using specific instructions.

For example, I felt that the third paragraph ChatGPT generated was weak.

Direct it with specific changes to adjust particular paragraphs and go back and forth for a few rounds until you're happy.

And it generated a much stronger attempt.

Step 7: Put it into a text editor

ChatGPT has a suboptimal understanding of grammar and syntax. Once you're happy with the content, put your text through Grammarly to help tighten up the language and avoid problems like using the passive voice.

Step 8: Rinse and repeat with modifications

You can use the same root prompt for future cover letters, but replace step one with this:

"I'm going to paste in a summary of my work experience. Please write me a three-sentence summary of what type of work I do and what you see as my top accomplishment so I can check for understanding."

Based on the previously generated summary, you'll double-check that ChatGPT has a good idea of what you do. If it's missing a few key details, fill it in on those or tell it which summary you want it to prioritize before you move through the rest of the prompt.

Watch: The 3 key words to use on your résumé to land the interview

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How to write a CV objective (with UK examples)

Review the job description fully

Reflect on your motivations for applying for the job, spotlight your achievements, be clear and concise.

Whether you’ve just graduated, are looking to switch careers, or are stepping into the workforce for the first time, an entry-level CV objective is a great way to share your goals and let the hiring manager know about your unique strengths.

However, CV objectives can be viewed as outdated. If it’s all about you and not the prospective employer, then including a CV objective could make you look a little self-serving. The trick is to get the balance just right by clarifying how your strengths and goals align perfectly with the job posting and prospective employer.

In this article, we’ll explain what a CV objective is, the right time to use one and provide you with some examples of CV objectives that you can tailor to your unique requirements.

What is a CV objective?

An entry-level objective on your CV is an introductory paragraph designed to highlight your key skills, career goals, and share the reasons for applying to a specific company.

Traditional CV objectives are typically brief statements focused on your goals, such as “Keen to secure the role of IT specialist and progress to a supervisory role at ABC Group.” While this communicates your objectives, it doesn’t tell the hiring manager about your unique strengths or how you plan to add value if appointed.

The best approach is to craft a short paragraph (three to five sentences) that includes key skills mentioned in the job description, relevant education, and any notable achievements. 

How to write an entry-level CV objective

Including a CV objective on your entry-level CV can help you project your ambition and professionalism. Here are the steps to follow: 

Treat the job description as a master plan when preparing your CV objective. This document will outline exactly what the employer is looking for in a potential candidate, so take note of any skills, experience, education, and attributes that are emphasised as important. These keywords or terms should feature prominently in your CV objective. 

Why are you applying for the job? Why do you want to work for the company? What motivates you and what do you hope to gain from the position? The answers to these questions will help you write a CV objective that is both authentic and compelling.

• Tailor your CV objective to the specific job opportunity and make sure it’s consistent with the rest of your CV.
• Include any specific facts or quantifiable figures in your CV objective. This backs up the skills and experience you are putting forward.
• Use complicated language in your CV objective as it can sound unauthentic. Instead of “flourishing,” try “growing.”
• Brag and oversell your skills and abilities in your objective. It’s great to be confident, but you can trip up in an interview situation.

While you may be applying for your first job, that doesn’t necessarily mean that you have zero accomplishments to highlight in your CV objective. Have a brainstorming session and make a list of any relevant awards or achievements you have acquired via your academic studies, part-time jobs, volunteer work, or extracurricular activities. Selecting a notable achievement can make your CV objective shine. 

Don’t try to cram too much information into your CV objective and use clear language to communicate your intentions for applying for the role. Hiring managers prefer a short, succinct CV objective, rather than a long and winding tale.

CV objective examples

Now you have the lowdown on the steps to writing a powerful CV objective, let’s take a look at some CV objective examples to give you some inspiration.

Detail-oriented environmental science graduate with a passion for sustainability. Successfully completed an internship with Celsa UK, contributing to policy analysis and research projects. Keen to apply solid academic background and acquired scientific expertise to contribute to EcoCentral’s short- and long-term goals.

Caring, creative, and reliable child care professional, holding NVQ Level 2 in Early Years Childcare and valuable volunteer experience gained at a local toddler group. Focused on supporting young children to reach their full potential. Keen to learn, progress, and contribute as a nursery assistant with ABC Nursery.

Driven professional with eight years of experience in sales and business development in the financial services sector, and a passion for digital marketing. Currently completing a diploma in digital marketing management. A creative problem-solver, adept at engaging with diverse clients to enhance revenue and boost brand visibility. 

Key takeaways

• Writing a powerful CV objective is a great tool you can leverage to convince a hiring manager to give you a shot when applying for your first job.
• Review the job description so you can identify the key requirements of the specific role, then address these areas in your CV objective.
• While a lack of experience may seem like a major obstacle when creating an entry-level CV, don’t forget that your academic studies, part-time jobs, volunteering and extracurricular activities are all valuable areas you can reference.
• Keep your CV objective direct, succinct, and impactful without stuffy language or jargon. Include facts and figures as much as possible, and tell the company exactly what you can do for them. Show yourself as the solution to their problem!