experimental perfume club london

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Experimental Perfume Club launches Lab-boutique in Seven Dials

THE Experimental Perfume Club has announced the opening of its first London Flagship lab-boutique in the vibrant district of Seven Dials. The store will offer many unique and personal experiences to all perfume-lovers, including learning about the art of perfumery and the opportunity to embark on a perfume-making experience.

You can also book a Blending Consultation, allowing them to explore how to combine the brand’s eponymous perfumes, creating their own distinctive personalised perfume in the process.

 Experimental Perfume Club’s new store in Seven Dials, Covent Garden, London

The award-winning brand was first founded in 2016 by perfumer Emmanuelle Moeglin , moulded through her extensive experience in fragrance design and drive to make the art of perfumery more accessible. Each of the experimental and long-lasting scents are crafted in a lap space in East London and debuted in Selfridges, establishing a permanent home in the store.

Experimental Perfume Club’s new store in Seven Dials

The Experimental Perfume Club proudly offers a refill service, which allows each full-size bottle to be returned and refilled at a discounted price, while simultaneously reducing waste.

Emmanuelle Moeglin commented, “Our ethos at EPC is to bring the art of perfumery to the general public, so having an inviting physical environment in a central part of London is crucial.”

by Sophia Ford-Palmer 

Visitor info in your language

• English (United Kingdom)
• Française

Experience.

Experimental perfume club.

Monday: 10:00 AM - 07:00 PM

Tuesday: 10:00 AM - 07:00 PM

Wednesday: 10:00 AM - 07:00 PM

Thursday: 10:00 AM - 07:00 PM

Friday: 10:00 AM - 07:00 PM

Saturday: 10:00 AM - 07:00 PM

Sunday: 11:00 AM - 06:00 PM

Imagined by French perfumer and entrepreneur Emmanuelle Moeglin, Experimental Perfume Club is de-mystifying the secret art of perfumery and making it personal.

Through their training academy and fine fragrance collections, they empower people to explore, experience and experiment with fragrances.

Looking for your next home or office in Covent Garden? Look no further.

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Experimental Perfume Club

Perfumer Emmanuelle Moeglin put a strikingly different – and fully blendable – perfumed pin in the map of London, creating a ‘rising star’ fragrance house that encourages exploration…

In 2016, with a desire to demystify the often confusing (and still quite closed) world of perfumery, she started the Experimental Perfume Club  – a small but airy studio in London Fields, where she first developed workshops to help people understand scent better. We well remember being invited to join once such group at the press opening, and with her clear, helpful yet expert instruction, it was clear from the get-go that EPC were on the same page as The Perfume Society – wanting to fling open the doors and tell as many people as possible just how fascinating (and accessible) the world of fragrance can (and should!) be. Now, with a stunning new central location in Covent Garden, the workshops continue and their world is even more fragrant…

And now that world has been made even more accessible – in your own home in fact – with their of a collection of unique fragrances: to enjoy and explore alone or to been together at home. Because not everyone can get to London… So Experimental Perfume Club has followed up with a range of wonderful perfumes that can be worn alone or excitingly blended to create new unique fragrances, named by the brand – the ‘Blends’. Exploring the smells of harmonious combinations, understanding both the magic and the science of fusing scents, they invite you to be beguiled and ‘find the fragrance that tells your story…’

The blending combinations are almost endless, but cards within each box provide an ample start to your scent experiments. So how will you choose to play? Within collections, you can find Top   Bergamot / Incense – rich, resinous oilbanum juxtaposed with soothing tea notes, with aromatic juniper berry brightening the robust bergamot still further. Alternatively, enjoy the lush herbs, green grassiness and milky swirled, ripe rosy flesh in Fig / Neroli .

In the Mid , choose from Jasmine / Osmanthus – an ode to white flowers and balmy evenings: think peachy, apricot facets of osmanthus, sunlit jasmine and frangipani flowers giving that beachy summer skin effect. And if you’re not a white floral person? Try fruity rose entwined with sharp blackcurrant, dewy peonies and a sense of stalks, petals and stems in Rose / Rhubarb .

For the Base , meanwhile, allow Sandalwood / Musk to entice with rich Indian sandalwood – less creamy, more mineral – enveloped by, soft musks, supple, downy suede with hints of cool, earthy vetiver and mellow Ambroxan. Or perhaps you’ll plump for the smoky, smooth incense hushed by powdery orris and warmed by chocolate-like patchouli in Amber / Iris …? (Adding further to the fragrant fun, look out for occasional Limited Editions – even more intense and complex nuanced notes to add to your mix.)

Emmanuelle designed the collection so that any combination so that any number of combinations will work well together: a harmony of accords that are truly lovely experienced alone, or combined together can become a scented song of your own. It isn’t the same as training to be a perfumer – but with Experimental Perfume Club , all the hard work has been done for you.

So dive into the fun of finding your own favourite combination – creating a unique fragrant blend that’s as close to bespoke as you can get…

experimentalperfumeclub.com

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